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Type: Article

Section: Brands & Products > Hair Care

Building Shampoo

An examination of the ingredient components of shampoo, their function and examples of brands’ methods of differentiating through their use of ingredients.

Dandruff in the 21st Century

A new understanding of the cause of dandruff has spurred innovation in treatment options.

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Fragrance Retention Remains in Top Hair Care Trends

Though trends come and go, the need for a fresh and long-lasting fragrance in hair care products is a constant.

Hair: Antiaging, Growing and Green

Supplement for "Hair Care Ingredients Nourish and Support"

Three of the top 10 most cited confidence boosters are hair related, including good hair days and new hairstyles, as well as successful covering of gray hairs.

Hair Care 2025: Scalp Health & Category Blur

Pro and pro-inspired hair care is increasingly going mainstream. Salon-grade brands now make up about 10% of Target's hair assortment, while Sephora offers more than 1,000 products from professional and salon brands.

Powered by 15+ plant extracts, this breakthrough formula from ZENAGEN revitalizes hair follicles, delivering healthier, frizz-free hair to enhance and preserve color.

Zenagen Unveils Eclipse: A Scientifically Advanced, Color Preservation and Anti-Gray Shampoo for All Hair Types

Powered by 15+ plant extracts, this breakthrough formula from Zenagen revitalizes hair follicles, delivering healthier, frizz-free hair to enhance and preserve color.

Brands are looking to the skin care market to influence hair care formulas, marketing and packaging.

Is Skin Care the New Hair Care?

How self-care is driving disruptive hair care brands with on-trend claims.

Working Up a Lather

Driven by increasing awareness and concern by consumers about the source and properties of the ingredients in their personal care products, the conversion to more natural formulations in personal care is gathering momentum. The natural hair care category is undergoing a shift as technology and formulations improve, enhancing performance and functionality while maintaining the natural integrity and positioning of the products...

Hair Care Ingredient Innovation

A quick roundup of hair care ingredients launched during the past year.

The global hair care market is forecast to grow to $211.1 billion by 2025

Hair Health Takes Center Stage

The pandemic and longer-term, skin-care-inspired wellness trends are fueling new interest and innovation in hair care.

Having a conditioner that helps preclude additional breakage and increasing combability is vital to aid in the prevention of hair loss.

Formulating on Trend: Conditioner for Hair Loss

"Hair loss is a concern for not only mid-life to older women, but for women of all ages. ...Formulating a conditioner that hydrates the hair to preclude additional breakage and increase combability is imperative to help hinder hair loss."

Sixty-two percent of survey respondents note they use more than three products daily to improve or maintain hair health.

Inside Consumers’ Growing Awareness of Hair & Scalp Health

New survey data uncovers top concerns, product usage habits, unmet needs and more.

Hair Care: A Push/Pull Market

Though it remains the personal care industry’s second largest market, hair care is struggling against the challenges of market maturity while seeking footholds in emerging regions. Potential is being created, however, as products are tailored to increasingly specific needs.

Hair Care on the Verge of a New World Order

Hair care saw its best performance in a decade last year, but markets shifts, increased segmentation and niche categories are making the development of growth for hair care a moving target.

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R.A.W. Offers a Peek at L’Oréal's Sustainable Future

Inspired by hair stylists and consumers, L’Oreal has created its most sustainable products yet. And it’s just the start.

Beauty in Layers: Multitasking Ingredients

A variety of ingredients offer more than one claim or benefit; the trick is knowing how to best use that to your brand’s advantage.

The transition toward 'clean,' sustainable and vegan formulations hasn't been linear; despite this, high-functioning alternatives continue to proliferate.

'Clean' Beauty Swaps: New Ingredients & Headwinds

The transition toward “clean,” sustainable and vegan formulations hasn’t been linear; despite this, high-functioning alternatives continue to proliferate.

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