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Chaoqun Wang, Global 2D Design Director, Tom Ford Beauty, Janty Karaf, Senior Creative Designer, Huda Beauty, and Sebba Alqetrani, Director of Sustainable Packaging, MAC Cosmetics and Adjunct Professor at FIT

MAC Cosmetics, Huda Beauty and Tom Ford Beauty Join 2025 Pentawards Jury

The Pentawards will celebrate its 19th edition in 2025, featuring an enhanced jury panel with experts from Tom Ford Beauty, Huda Beauty, and MAC Cosmetics.

Today’s consumers want products that not only boost the health and look of their hair but also align with eco-friendly and ethical values. Ingredients like plant-based oils, botanical extracts, and fermented actives are becoming favorites for their gentle, nourishing benefits.

Master Your Mane: Natural Actives to Protect and Repair Hair Lipids

Today’s consumers want products that not only boost the health and look of their hair but also align with eco-friendly and ethical values.

Skinfix has just launched its newest product, the Barrier+ Exo + Ectoin Intensive Repair Baume ($69), now available at Sephora.

Skinfix's Retinol Alternative Barrier+ Exo + Ectoin Intensive Repair Baume Joins Beauty's Exosome Revolution

This needle-free, retinol-free treatment is inspired by in-office healing balms used by dermatologists.

Breaking through the boredom of trend fatigue is no easy matter. But it can be done.

The New Beauty Innovation Playbook: Rewriting the Rules

What can be done to overcome beauty's trend fatigue? Our experts have some answers.

beautiful brunette berries on fingers smiling tasting

6 Trends in Beauty: Rouge Decorté Lipstick, 'Unrecognizable' Makeup, Berry Beauty, Numbuzin Panthenol Skin Serum, Etc.

Cosmetics & Toiletries' Consumer Pulse report on the socials uncovers emerging searches and tags related to cosmetics. Here, we expand on those themes. This edition includes: Rouge Decorté Cream Lipstick, berry beauty, Numbuzin and panthenol skin serum...

TikTok users, especially Millennials and Gen Z, crave content that offers positivity and emotional connection.

Embracing Trends on TikTok: A Guide for Forward-Thinking Beauty Brands

Gen Z is rewriting the rules of beauty, celebrating individuality and self-expression over traditional norms.

Mohit Yadav and Rahul Yadav, Founders of Minimalist said: “We founded Minimalist to introduce a transparent Indian beauty range that’s trusted and loved on a global scale. We’re incredibly grateful for the overwhelming support we’ve received in India. Now, with HUL’s robust offline distribution network, we look forward to making our products even more accessible across the country. This partnership also paves the way for our expansion into international markets helping us realize our dream of taking Minimalist to the world.”

Hindustan Unilever Acquires 90.5% Stake in Minimalist to Expand Premium Beauty Portfolio

The existing leadership team will continue to operate the brand in collaboration with HUL, with the transaction expected to close by Q1 FY 2026.

Ulta Beauty's CMO is departing amid a top management shakeup.

Ulta Beauty CMO Michelle Crossan-Matos Departs Amid Leadership Transition

The exec noted, "As many of you know, coming back home to beauty was special for me."

Commenting on the partnership, Yannis and Eva Alexandrides expressed their excitement about the opportunities ahead: 'We are thrilled to collaborate with SKKY Partners as we embark on the next chapter of 111Skin's success. The Skky team brings invaluable experience with growth-oriented brands and shares our passion for excellence.'

111Skin Secures Minority Investment from Kim Kardashian's Skky Partners to Propel Global Growth

The partnership with Skky Partners aligns with the investment firm’s mission to support high-quality, fast-growing companies that resonate with modern consumers.

woman harvesting ears of corn in field wearing sun hat

Cosphatec Presents Corn Ferment-derived Palm-free Diol

The ingredient is designed for product developers seeking alternatives to petrochemical or palm oil-derived ingredients.

chemist in lab white coat test tubes EU flag

EU/UK Cosmetic Legal Brief: 8 INCIs Named CMRs, Kojic Acid/Methyl Salicylate Notices, PFAS — And Simplifying REACH?

Recent regulatory activities around European cosmetics include: 8 INCIs added to the CMR list, kojic acid in Annex III, methyl salicylate's restriction notification, the latest PFAS rulings and a German chemical group's pushback on simplifying REACH.

Innovative and unconventional packaging concepts are making waves across industries. Borrowing cross-category concepts can help beauty brands create memorable, buzzworthy packaging.

Future-Proofing Beauty & Personal Care Packaging: Insights from Industry Experts

In today’s fast-paced world of fleeting TikTok trends, sustainable expectations, and a saturated market, packaging has to work harder than ever before.

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PCPC 2025 Beauty Collective Summit

Feb 18th, 2025Feb 20th, 2025

Aestura Launches in 400+ Sephora Locations: The Korean Dermocosmetic Brand Redefining Sensitive Skin Care

"We are thrilled to introduce Aestura as part of our growing Korean skin care assortment," said Brooke Banwart, SVP skin care merchandising at Sephora.

P&G beauty sales were up 2% in the latest period, though skin care was challenged.

Procter & Gamble Q2 2025 Results: Beauty Sales Up 2%, Grooming Volume Up

Personal care rose by double digits thanks to innovation, while skin care dipped mid-single digits despite strong sales of the premium SK-II brand.

Queries for mature skin makeup over the most recent 12-month September-September period revealed “medium volume,” per Spate. Notably, Laura Geller was one of only two brands to dominate these searches. Its eponymous founder (pictured here) will share her legacy of knowledge about Gen X's beauty journey during Beauty Accelerate 2025.

Laura Geller & All Golden Founder Sarah Kugelman Talk Gen X, Beauty and Shifting Attitudes Toward Aging (Live Discussion)

Gen X are heavily engaged across beauty, with higher penetration than the total population in 80% of beauty categories.

The carmine-free solution allows brands to avoid perhaps unwanted scrutiny for carmine's insect sourcing, which has led to inflammatory consumer press headlines like 'Why you may have been eating insects your whole life.'

Eckart Unveils Carmine-free Syncrystal Very Berry for Pink or Violet Cosmetic Colors

Syncrystal Very Berry comprises pure synthetic fluorphlogopite flakes, which are responsible for the soft feel, vibrant color and extremely high purity.

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Quimivita's Exfowind Tagua Supports Natural Exfoliation and Social Progress

Upcycled from the seeds of tagua palm or "white ivory," Exfowind Tagua offers a sustainable and renewable alternative to synthetic exfoliants while supporting rural communities in Latin America.

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