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Section: Ingredients > Hair Care

Three of the top 10 most cited confidence boosters are hair related, including good hair days and new hairstyles, as well as successful covering of gray hairs.

Hair Care 2025: Scalp Health & Category Blur

Pro and pro-inspired hair care is increasingly going mainstream. Salon-grade brands now make up about 10% of Target's hair assortment, while Sephora offers more than 1,000 products from professional and salon brands.

The rise of exosome-based therapies also points to exciting advancements in personalized skin care, offering bespoke solutions for concerns like aging, pigmentation, and acne.

The Future of Beauty: How Exosomes Are Revolutionizing Skin Care

In 2024, exosome-based products started to generate buzz, but by 2025, they’ve become a game-changer in the market.

The rise of clean hair care continues to reflect consumer demand for sustainable and non-toxic formulations, while the skinification of hair care brings advanced skin care-inspired technologies to the forefront of treatment options.

From Scalp Care to Inclusivity: How Hair Care is Evolving

The rise of clean hair care continues to reflect consumer demand for sustainable and non-toxic formulations, while the skinification of hair care brings advanced skin care-inspired technologies to the forefront of treatment options.

Prestige facial skin care is in a slump; medspa inspiration, microbiome balance and other strategies offer hope for the category.

7 Ways to Get Prestige Facial Skin Care Back on Track

From the microbiome to medspa inspiration, brands have more innovation opportunities today than ever before.

Hairstory's new additions, Bond Boost and Bond Serum

Hairstory Expands Hair Care Line with Bond Boost and Bond Serum

With at-home hair bond treatments on the rise, Hairstory follows suit with their launch of the Bond Boost and Bond Serum, both products featuring the Pro-Target Technology Complex.

Damage from heat styling is a key product claims sought by today's hair care shoppers; new ingredients reinforce these benefits.

Hair Care's Newest Wellness Ingredients

Top prestige hair care growth sectors outpacing the market include heat protectants and scalp care, which are both part of the broader hair wellness and skinification trends.

Curls Matter by IBG—designed for all curl types, with naturally derived ingredients and sustainable packaging.

Curls Matter: Hair Care Line for Curly Hair by Innovative Beauty Group (IBG)

Curls Matter, the new hair care line by Innovative Beauty Group was designed to nourish and define curly hair and is now available at 150 Monoprix stores across France.

Woman seated on rock in ocean under the sun.

Skin & Hair Care’s Protein-Based Revolution

Emerging technologies are driving a biology-first wave of innovation; here’s what that means for beauty innovation.

BASF’s Euperlan NL Pearl, created for hair care needs, features naturally derived ingredients such as hydrogenated vegetable oil, cocamidopropyl betaine and glycerol oleate.

3 Hair Care Ingredient Trends

Hair care products continue to reflect the evolving market.

150K Hair Follicle serum is a water-based formula infused with 48 ingredients and has shown to have clinical efficacy on the scalp and hair.

DefenAge Skincare Debuts in Hair Care with 150K Hair Follicle Serum

150K Hair Follicle serum is a water-based formula infused with 48 ingredients and has shown clinical efficacy on the scalp and hair.

At-Home Custom Hair Color Brand eSalon Releases New Hair Care Line

eSalon, an ecommerce-centric brand known for selling custom hair color, is expanding into hair care with its latest customizable product line.

New hair care line from CeraVe including shampoo and conditioner for dandruff and hydration.

CeraVe Brings Skin Care Expertise to Hair Care with New Product Launch

CeraVe is expanding its expertise into hair care with the launch of two new product lines. This launch marks CeraVe's commitment to providing holistic and effective care that goes beyond the face.

A woman with curly hair holds a hair product in her hand while standing in a hair care aisle in a supermarket.

What Drives U.S. Consumers' Hair Care Choices?

A new YouGov poll reveals the personal factors that shape U.S. consumers hair care choices.

Personal care formulations featuring AmphiStar's AmphiCare

AmphiStar's AmphiCare Upcycled Bio-based Surfactant Offers Safe, Gentle Alternative for Hair Care and Skin Care

The company's platform leverages Starmerella bombicola yeast "originally isolated from bumblebee honey," per AmphiStar, to produce glycolipid biosurfactants.

Accordng to Seppic, the maintenance and renewal of healthy hair is directly correlated with its lipid composition.

Seppic Unveils Nutricosmetic Hair Care Ingredient: Ceramosides

Accordng to Seppic, the maintenance and renewal of healthy hair is directly correlated with its lipid composition.

From hair and skin care, to sunscreens and more, this Beauty Accelerate session will provide R&D and their marketing partners with the insights needed to ensure products effectively meet the needs of this massive, dissatisfied consumer base.

Product Design for Deeper Skin Tones: Sun Care, Skin Care & Hair: Coming to Beauty Accelerate

From hair and skin care, to sunscreens and more, this Beauty Accelerate session will provide R&D and their marketing partners with the insights needed to ensure products effectively meet the needs of this massive, dissatisfied consumer base.

Forty-seven percent of consumers say they spend less than $30 per month on their hair and scalp care products, with 16% spending between $31 and $45.

What Consumers Want from Hair Care in 2024

From clear benefits to specific ingredients, the data speaks for itself.

Skinification of hair care

6 Hair Care Innovation Hot Spots for 2024

From dry shampoos to peptide-forward formulations, ingredient firms and brands are pushing the innovation envelope.

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