Search Global Cosmetic Industry

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Section: Brands & Products
Masque-ology is taking its high-end k-beauty masks to a mass market.
K-beauty Arrives at Walmart
Masque-ology is taking K-beauty into the mainstream.
Sep 15th, 2016
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K-Beauty Arrives at CVS
"We continue to find new ways to expand upon our current beauty offerings, particularly when it comes to K-beauty inspired brands like Joah that encourage playful exploration through cosmetics."
Aug 23rd, 2018
From left: Bradley Horowitz, president and CEO, AmorePacific, Sarah Lee, co-CEO and co-founder of Glow Recipe, and Priya Venkatesh, VP/DMM skin care/hair care and merchant product innovation at Sephora; courtesy of JF Productions.
Inside the K-beauty Playbook
Amidst a booming U.S. K-beauty skin care market, leaders from Sephora, AmorePacific and Glow Recipe revealed the industry’s top growth opportunities. PLUS: K-beauty market figures.
Feb 8th, 2017
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Latest From K-Beauty: "Cloudless Skin"
The "cloudless skin" K-Beauty trend is going to be one to jump on. Instead of only having healthy-looking skin, this trend is all about actually achieving healthy skin.
Feb 26th, 2018
K-beauty trends continue to dominate the minds of many U.S. skin care consumers; still from photo shoot in Hongcheon, South Korea.
America's K-beauty Craze is Driven by Category Trends
While hype ebbs and flows, K-beauty excitement never seems to fully dissipate.
May 24th, 2024
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Target Partners with Glow Recipe for K-Beauty Line
A new partnership with Target and Glow Recipe brings Glow Studio for Target. The K-Beauty collection will also feature products from Whamisa by Glow Recipe, Make P:rem and LJH.
Sep 13th, 2017
The K-Beauty World platform, from Landing International, is led by Landing CEO Sarah Chung Park, who has helped launch more than 180 K-beauty brands in the U.S. market since 2007.
Ulta and K-Beauty World Are on a Mission to Bring Korean Brands to the Masses
The product mix is intended to reflect both on-trend SKUs and legacy K-beauty offerings.
Jul 14th, 2025
Peach & Lily has announced the 2020 Best of K-Beauty Awards for skin care, in which 17 products were selected through a combination of consumer reviews and the approval of Peach & Lily founder Alicia Yoon.
Peach & Lily K-Beauty Skin Care Award Winners
Peach & Lily has announced the 2020 Best of K-Beauty Awards for skin care, in which 17 products were selected through a combination of consumer reviews and the approval of Peach & Lily founder Alicia Yoon.
Mar 9th, 2020
Florapy channels K-beauty to bring new mask innovation to the market.
[podcast] Florapy Channels K-beauty Inspiration in Masks
Florapy founder Kristin O'Connell discusses K-beauty inspiration, the popularization of masks and more.
Aug 11th, 2017
Carver Korea's flagship skincare line, A.H.C (Aesthetic Hydration Cosmetics), sells approximately 1,000 different cosmetics products in Korea, China and the United States.
K-beauty Investment from Bain and Goldman Sachs Heats Up Market
Carver Korea investment represents the latest boost to k-beauty, targeting both domestic and international expansion.
Jul 19th, 2016
Photo courtesy of The Window, Barneys New York blog
First K-Beauty Brand to be Exclusively Retailed through Barneys New York
Barneys New York announces the first K-Beauty brand to be sold exclusively through its stores and online in the United States.
Aug 17th, 2017
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Formulating on Trend: K-beauty Soft Focus Face Primer
In this installment of "Formulating on Trend," the author describes how to formulate products aligning with the K-beauty trend for blurred skin, achieved by creating a soft-focus effect primer, and she breaks down oil and water phases in formulations.
Jan 27th, 2022
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Will J-beauty Overtake K-beauty in 2018?
"J-beauty continues to push the boundaries of innovation by marrying old-school principles with technology and environmental factors."
Jan 31st, 2018
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Cosmax Striving to be a "Pioneer of K Beauty"
"We will continue to develop our own competitiveness through constant change and innovation."
Feb 6th, 2017
Hugel Inc.'s WellAge clinical derma skin care brand joined the New York-based K-beauty Boost festival in 2024.
K-beauty's 2nd US Wave Includes a 'Netflix of K-beauty,' Retail Expansions & More
"In 2022, it [the global K-beauty market] was valued at approximately $91.99 billion," per Landing, "with North America contributing around $3.8 billion."
Nov 12th, 2024
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New K-beauty on the Block: Soon Skincare
According to Soon Skincare, upcoming product launches include lip glow balms with sunscreen; charcoal cleansers and volcanic masks; 24-karat gold eye patch masks; powdered sun protection; and an entire collection based on camellia oil.
Dec 17th, 2018
Beiersdorf invested in disruptive skin care tech with LYCL.
Beiersdorf Goes K-beauty with LYCL Deal
Hamburg meets Seoul in this new investment in disruption.
Dec 9th, 2019
A range of k-beauty brands are looking to expand and secure investment.
K-beauty Brands Seeking US Investors
MiiN Cosmetic and a range of other Korean brands are reaching out to potential investors this month.
Jul 18th, 2016
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