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3 Results
Type: Video
Section: Retail
News
[video] Friend Requested: L’Oréal, ModiFace Team Up with Facebook
The long-term collaboration will give users augmented reality-powered try-on experiences from leading beauty brands including Maybelline, L’Oréal Paris and NYX Professional Makeup.
News
[video] Chloe Grace Moretz and James Corden Get “Bare” for SK-II
“At SK-II, we like to say – if it ain't broken, break it. Over the years, beauty content has some become formulaic—glamorous ads, tutorials, how-to videos,” said SK-II global vice president Sandeep Seth. “Consumers these days don't like being pushed product or sold to. We have to behave less like a brand that is trying to sell but a brand that creates a human connection with consumers.”
Brick and Mortar
[video] Shen: Hopeful for Post-COVID Beauty
The Brooklyn-based beauty store continues to reach its customers online, while adapting to the new pandemic-era in-store experience.
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