Search Global Cosmetic Industry

4 Results
Type: Article
Section: Consumers & Markets
Secret of the Niche
The niche is all about providing consumers with what they want, and a new niche can be found through analysis of the market while other times it begins with a technological breakthrough.
Jun 7th, 2011
Latin Beat: Victoria´s Secret Beauty Launches in Argentina
Expansions continue in Latin America.
Apr 30th, 2009
The premium beauty consumer is changing in critical ways.
3 Secrets of the New Premium Beauty Consumer
A shift away from status-driven purchases and toward those that provide an experience and distinct benefit is remaking this growing category.
Aug 25th, 2016
Lobie’s founder and CEO, Anastasia MacKay, is frequently featured on the brand’s Instagram channel, showcasing to the online community each step of Lobie’s development and brand journey, further fostering trust and loyalty within the consumer market.
The Social Media Secrets of Gen Z’s Favorite Hair Care Brands
Hair care brands that cater to Gen Z have launched into the market with great success by turning their social media strategy into both an art and a science.
Nov 4th, 2024
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