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Section: Ingredients > Launches & Claims

DSM data has discovered that when Pentavitin was incorporated in a shampoo at a low dosage, the active was found to impart additional scalp care benefits.

DSM Uncovers Scalp Benefits of Pentavitin

DSM discovered that when Pentavitin was incorporated in a shampoo at a low dosage, the active imparted additional scalp care benefits.

The ingredient technology comprises a bio-fermentation-derived long-chain fatty acids ceramide NP and addresses the similarities between and interdependencies of hair and scalp barrier structures.

Croda’s Sphingo’Hair Drypure Targets Hair and Scalp Longevity

The release of the technology comes amid a boom in scalp care and hair wellness.

SymClariol is being positioned it as an emollient with antimicrobial properties to protect the skin from scalp to toe.

Symrise Extends SymClariol to Scalp Care, Hygiene

Previously highlighted for skin protection benefits, SymClariol (INCI: Decylene Glycol) is additionally being promoted for antimicrobial and hygiene applications, including anti-dandruff scalp care.

Woman getting a scalp massage.

Hair Microneedling, Scalp Spas & the Rise of Scalp Wellness: New Spate Data

Hair microneedling creates minor scalp injuries using a skin roller in the service of encouraging healthier scalp skin and hair, similar to how the technique is used in skin care.

Per the latest research, Apiscalp reduces scalp itching by 80% among those test subjects with textured hair.

New Research Shows Croda's Apiscalp Delivers Scalp Care for Textured Hair

Per the latest research, Apiscalp reduces scalp itching by 80% among those test subjects with textured hair.

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P&G Research Shows Reducing Scalp Stress Improves Hair Anchoring

P&G Beauty's KeepItAnchored hair loss brand has published a series of studies finding that controlling oxidative stress in the scalp reduces hair loss.

Inspired by skin care, scalp detox incorporates both chemical exfoliation (using alpha-hydroxy acids or enzymes) and mechanical methods (such as brushes or scrubs with sea salt or coffee grounds).

The Rise of Scalp Detox: A Growing Trend in Hair Care

Scalp detox has traditionally been prominent in Asian markets like Japan and China, but its influence is spreading globally, fueled by rising interest in holistic detoxification and growing awareness of scalp health beyond issues like hair thinning.

The blend addresses the scalp's sebum composition and ability to retain moisture when exposed to environmental insults such as particulate matter, smoking, and UV radiation.

Monteloeder's Zeropollution Supplement Defends the Scalp from Environmental Stress: New Research

By altering the skin barrier and microflora and boosting reactive oxygen species production, pollution damages scalp cell membranes.

Scalp care is no longer just a niche—it's a movement paralleling sophisticated skin care regimens, positioning scalp health as equally essential.

The Science Behind Scalp Care: Key Ingredients and Technologies

Scalp care is no longer just a niche—it's a movement paralleling sophisticated skin care regimens, positioning scalp health as equally essential.

woman with beautiful long brown hair healthy shiny turned to the side

Croda Beauty Reinforces Hair, Scalp Barrier with Sphingo'Hair Drypure Ceramide NP

The ingredient reinforces the barriers of both scalp and hair, improving scalp hydration, reducing scaling and soothing inflammation, while enhancing hair's moisture balance, smoothing the cuticle and increasing shine.

Givaudan Active Beauty's Patchoul’Up is the company's latest upcycled active ingredient to rebalance sebum production for the scalp microbiome and improve overall well-being.

Givaudan Active Beauty's Upcycled Patchoul’Up Rebalances Hair and Scalp

Givaudan Active Beauty's Patchoul’Up reportedly rebalances sebum production for the scalp microbiome and improves overall well-being.

Elaya Renova was inspired by the architectural concept of tensegrity, i.e., tensional integrity, describing a condition wherein components inside a network under compression are in continuous tension.

Vytrus Biotech Debuts Elaya Renova for Hair/Scalp 'Tensegrity,' New Brand Identity

Debuting at in-cosmetics Global, the Elaya Renova active introduces a way to protect and restructure both the hair and scalp at the same time, offering a multifaceted ingredient to approach all the needs of hair care in one raw material.

By supporting the scalp barrier, the Daily Hydro serum protects against environmental aggressors, oxidative stress and moisture loss to ultimately boost hair longevity.

Act+Acre's Daily Hydro Serum Promotes Hair Longevity by Protecting the Scalp Barrier

"We created the Daily Hydro Scalp Serum to broaden the accessibility of scalp care to a wider audience because scalp issues are more common than we acknowledge," says founder and trichologist Helen Reavey.

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Category Shake-Up: C&T Allēs Spotlight Acne, Compromised Skin and Scalp Care Innovations in 2026

The new categories aim to better recognize targeted solutions addressing specific consumer needs such as skin conditions, post-procedural care and scalp health.

To better understand the dynamics in the hair wellness category, Global Cosmetic Industry has analyzed recent consumer and market data, cross-referenced with emerging ingredient and product launches, to outline key concerns driving the greatest interest among shoppers.

Unraveling Consumers’ Top 6 Hair & Scalp Concerns

Across every concern area, ingredients and claims are increasingly centered on skin care-inspired innovations.

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[podcast] Hair Cloning, Scalp Microbiome and Melanin Color Transcription

Regarding new hair research, "[One] trend, almost entering the “sci-fi” realm, is for hair cloning and transplantation, to regenerate hair in the dermal papilla cells," explained Gill Westgate, Ph.D., in this "Industry Insight" interview.

The rise of clean hair care continues to reflect consumer demand for sustainable and non-toxic formulations, while the skinification of hair care brings advanced skin care-inspired technologies to the forefront of treatment options.

From Scalp Care to Inclusivity: How Hair Care is Evolving

The rise of clean hair care continues to reflect consumer demand for sustainable and non-toxic formulations, while the skinification of hair care brings advanced skin care-inspired technologies to the forefront of treatment options.

Lubrizol Gci2209 Lead

AlgaPūr™ high stability high oleic algae oil multi-beneficial for skin, hair and scalp

Containing over 90% beneficial Omega-9 (oleic acid in the form of triglycerides) AlgaPūr™ high stability high oleic algae oil delivers versatility in eco-friendly formulations for skin and hair care.

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