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5 Results
Type: Article
Section: Ingredients > Hair Care
Hair Care
Lubrizol's Beauty Beyond H2O Formulas Aim to Reduce Water Use
Beauty Beyond H2O is Lubrizol's line of products that aim to reduce water use. This responds to the U.N.'s prediction that two-thirds of the world will be in water-stressed conditions by 2025, making water reduction a high demand from consumers.
Launches & Claims
Beauty Alternatives: Ingredient Trends
From upcycled technologies to improved oil-in water formulations, emerging ingredients are taking beauty to the next level.
Launches & Claims
'Clean' Beauty Swaps: New Ingredients & Headwinds
The transition toward “clean,” sustainable and vegan formulations hasn’t been linear; despite this, high-functioning alternatives continue to proliferate.
Launches & Claims
Gut Health as Skin Health: Ingredient Trend Tracker
Holistic wellness trends and emerging science are intersecting, providing new innovation targets for beauty products and claims.
Skin Care
The Beauty Ingredient Agenda: Longevity x Anti-aging
The recently decoded 12 hallmarks of aging provide exciting new anti-aging targets for R&D and new claims for marketing.
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