Brands & Products > Sun Care | Global Cosmetic Industry

Twenty-one percent of girls and 12% of boys expressed interest in beauty/personal care before they were 7 years old. While this may seem shocking compared to past generations, it shouldn’t come as a surprise.

Gen Z’s & Alpha’s Parents Tell All on their Kids’ Beauty Obsessions

A new survey delves into the early onset of product interest, the role of social media, parents’ expectations and more.

Hero Force Shield SPF 30 acne skin front of pack

Product Spotlight: Hero Superlight Sunscreen with SPF 30

From Gen Alpha to longevity and (p)rejuvenation to elevated efficacy and obsession-worthy packaging, Beauty Accelerate 2025 will deliver insights from beauty's leading R&D, marketing and innovation voices.

Beauty Accelerate 2025: Future-proofing Beauty [Join the Waitlist!]

Consumer demands for holistic SPF-infused beauty are shifting rapidly, encompassing new formats, emerging claims and much more. How can brands tap into these trends and capture market share?

The Sunification of Beauty: Top Innovation Opportunities for 2024-2025

New ingredients, claims and consumer preferences are shaping multifunctional product innovation for UV defense.

“Consumers may find it difficult to understand and compare products when SPF labeling and regulations differ,” says Sundeep Gill, PharmD, co-founder of Sun Deep Inc. “For instance, what constitutes SPF 30 in one country might not be the same in another due to different testing criteria.'

Top Sun Care Trends: Insider Insights

“Consumers no longer want to choose between sun protection and skin care, and they demand ethical, sustainable and inclusive products,” says Margaret Sullivan, technical service scientist at Arcaea.

ICONS|America IML Tubes Deliver Eco Edge & Unlimited Deco Capabilities

ICONS|America IML Tubes Deliver Eco Edge & Unlimited Deco Capabilities

ICONS|America in-mold label (IML) tubes allow unlimited graphics, from shoulder to crimp, creating a panoramic canvas that transforms your tube into a work of art. Sustainable: on-shore USA manufacturing, recyclable, mono PP, available with PCR.

'Gen X is a highly engaged beauty consumer that has grown their spend in beauty at a greater rate than any other generation,' says Circana's Larissa Jensen. 'And in just four short years they will outnumber boomers. The beauty industry needs to start paying closer attention to this cohort.'

Gen X is Beauty's Fastest-growing Spender: Here's How to Engage Them

"Gen X is a highly engaged beauty consumer that has grown their spend in beauty at a greater rate than any other generation."

Neutrogena, which is seeking to engage Gen Z shoppers, has now thrown its hat into the collagen banking ring with the launch of its Collagen Bank range.

Collagen Banking: Beauty’s Long Game

Neutrogena enters the chat with a new pair of collagen banking SKUs aimed at Gen Z shoppers' prejuvenation goals.

woman-with-acne-at-the-beach-in-the-sun

'Sunburning' to Heal Acne is the Latest Terrifying TikTok Trend

You read right. Some TikTok influencers are claiming sunburning heals acne. Thankfully experts are warning against it. Here, we explore this claim with three industry experts to understand the rationale, uncover the truth and attempt to refute it.

Prequel will soon be available in all Target doors nationwide and Target.com.

Smashbox and Odele Land at Amazon, Curology at Walmart, Prequel at Target: Beauty Retail Rundown

Smashbox has launched on the Amazon Premium Beauty store, featuring a Primer Finder tool "designed to assist customers in finding primer matches based on skin concerns and goals and their desired skin benefit."

Consumers are testing the limits of beauty innovation like never before, demanding elevated value, efficacy, sustainability and experiences, from product to branding and packaging to marketing and social engagement.

Global Cosmetic Industry Reveals 2025 Beauty Themes

From skin and hair health to emerging technologies and manufacturing trends to the latest packaging and ingredient innovations, 2025's information agenda will equip brands to compete in a dynamic, competitive marketplace.

Woman Holding Snail Mucin Sunscreen Story

Personal Touch Skincare Debuts Mucin SPF50+++ Sunscreen Featuring Snail Mucin, Glutathione

The product is promoted as a game changer in sun protection as it additionally nourishes and enhances skin health.

'We are so thrilled to partner with Ulta to bring to life our world-first Australian SPF innovation,' says Sam Brett, Naked Sunday's CEO and founder. 'Our consumers have long been asking us for a destination where they can buy our products locally.'

Naked Sundays Rides Beauty's Sunification Wave into Ulta

Sam Brett, Naked Sundays' CEO and founder, notes, "The Ulta shopper is extremely sophisticated when it comes to beauty choices and specifically around sun protection, so we thought it the perfect home for Naked Sundays."

The transition toward 'clean,' sustainable and vegan formulations hasn't been linear; despite this, high-functioning alternatives continue to proliferate.

'Clean' Beauty Swaps: New Ingredients & Headwinds

The transition toward “clean,” sustainable and vegan formulations hasn’t been linear; despite this, high-functioning alternatives continue to proliferate.