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11 Results
Section: Brands & Products > Business Services
Consumers & Markets
Authenticity & UGC Keep Luxury Beauty Brands Relevant Amid Uncertainty
Analysts have noted that 2024 is set to be the sixth worst year for the luxury sector in the past two decades, highlighting the challenges faced across the industry.
Devices/Tech
Beauty’s Augmented Reality Future
The AR renaissance is delivering real brand value and increasingly complex and imaginative projects.
Event Coverage
Beauty Accelerate
2025: Future-proofing Beauty [Join the Waitlist!]
Returning to the East Coast, 2025's edition will highlight the technologies, trends and strategies propelling the most innovative brands.
Beauty Accelerate Coverage
Lorne Lucree Joins
Beauty Accelerate
2025 Lineup to Take on Beauty's Innovation Slump
Lorne Lucree, founder of Quiet Coyote, is bringing his experience in combining strong brand marketing acumen, creativity, constant curiosity to the BA2025 conference with his session: Innovation that Screams.
Consumers & Markets
Let's Connect the Dots Between Beauty Marketing and R&D:
Beauty Accelerate
Los Angeles 2024
Join Beauty Accelerate in Los Angeles to set the 2024-2025 innovation agenda!
Event Coverage
Guestlist Sneak Peek: Who's Coming to
Beauty Accelerate
? 👀
From global leaders like L’Oreal, Estée Lauder and Supergoop! to innovative disruptors like Olaplex, KORA Organics, and Danessa Myricks Beauty, the best in the industry will be there.
Skin Care
Global Cosmetic Industry
Reveals 2025 Beauty Themes
From skin and hair health to emerging technologies and manufacturing trends to the latest packaging and ingredient innovations, 2025's information agenda will equip brands to compete in a dynamic, competitive marketplace.
Digital/E-commerce
Ulta Beauty x Rokt Partner on Non-endemic Advertising
Ulta Beauty teams up with Rokt, a leader in global ecommerce technology to implement new advertising strategies amid the 2024 holiday season.
Testing
The Misleading Beauty Befores and Afters That Even the Pros Miss
There are many variables that can and should be controlled, and good studios will always provide both a full-face image and close crops.
Event Coverage
What Will You Learn at
Beauty Accelerate
? Top Actionable Insights & Team Takeaways
Experts will share strategies on navigating TikTok-driven trends, creating category-defining brands, and leveraging data to meet evolving consumer demands.
Testing
Beauty Before-and-Afters: How Better Imagery, AI, Social Media and Testing Are Changing the Game
“A high-quality before and after image offers a huge range of benefits. It pushes transparency. You’re no longer stating a claim, you’re demonstrating it."
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