Max Factor and Pat McGrath Launch Limited Edition US Capsule

Contact Author
Fill out my online form.

Max Factor is launching its US capsule collection on a limited-time basis.

The US beauty market is expected to grow from $80 billion today to $90 billion by 2020, according to a recent analysis from Euromonitor. So it's little surprise that Max Factor, which left the market in 2010, has returned.

The brand, led by creative director Pat McGrath, has launched a "limited-edition capsule" featuring Masterpiece Max Mascara, Masterpiece High Precision Liquid Eyeliner, and two lipsticks in nude or rose.

Catch a peek of the products here.

Related Content