The passion for packaging is the core of Baralan’s world and along with innovation has been its key to success since 1962. Baralan is a point of reference for Primary Packaging solutions in the cosmetic industry as it designs, engineers, manufactures and customizes glass and plastic packaging with related accessories for Skincare, Make Up and Fragrance. A daily challenge to present a wide range of high quality products largely available in stock and in various locations that meet the increasingly personalized requests of the market. For almost 60 years Baralan has been synonymous of quality and 360° customer service: both in the concept phase up to research and development, and in production up to quality control and logistics.
Transferring the essence of the beauty of perfumes, creams, make up into the containers that fill our homes and our bags, is at the foundation of Baralan’s philosophy. Baralan’s strength and personality are to be found in its dual ability to always keep pace with the emerging market’s requests, but above all to define new trends that will never go out of style. Baralan’s products are the result of experience and creativity expressed in the attention to details, in the search for innovative solutions and in the continuous creation of added value. Know-how and design therefore give life to products with an essential aesthetic and a marked functionality that come alive and become must-have trends through a sophisticated customization of the finishes, thanks to various decorations and graphic techniques. From glossy to matte, from opaque to degradé, from metallic to the most varied shades of colors, Baralan actively collaborates with companies within the Group specialized in decoration. The result is an out of the box, eye-catching, contemporary and design packaging.
Excellence, Passion, Integrity and Creativity are the core values of the Group. Excellence in taking care of the customers’ needs to offer the best products and solutions. Passion for beauty and daily work for a full satisfaction of needs. Creativity, the essential value for the development of innovative ideas and Integrity, respect for the rules, the environment and the safety of people.
Baralan positions itself in the market as a historical Italian company with a flexible and dynamic vision and a widespread distribution of its products in more than 50 countries. The Group brings Made in Italy to the world, understood as a symbol of beauty, design and impeccable taste combined with an excellent level of quality and service.