The Rise and Fall of the Mass Market

Mar 17th, 2016
Mar 20th, 2016
Make plans now for PLMA’s 2016 Annual Meeting & Leadership Conference. Join your colleagues and competitors for this year’s provocative theme, “The Rise and Fall of the Mass Market” and its impact on national brands and store brands. Speakers include Wall Street analyst Ali Dibadj of Sanford Bernstein; retailing consultant Jim Hertel of Willard Bishop; and author and demographic expert Peter Francese. The conference’s “Meet the Retailers” segment will feature BJ’s Vice President David Atkins and Senior Vice President Peter Poutre.