Visit Tokiwa Cosmetics International at MakeUp in NewYork at Booth B23 to experience a new generation of eye, brow, and cheek color concepts that combine innovative formats, intuitive application, and customizable results.
Explore soft-touch gel liners that glide on smoothly and build effortlessly for everything from subtle definition to bold, expressive color. Discover an innovative brow liner featuring mini bristles, designed to shape, define, and enhance brows with natural-looking precision. An oval- shaped mechanical eyeliner offers exceptional control and versatility, making it easy to create both fine lines and more dramatic looks.
For cheeks, a rolling dome-shaped cream blush introduces a sensorial way to apply color. The rounded applicator glides comfortably across the skin, allowing users to build and blend a fresh, personalized flush. For precise eye artistry, a calligraphy-inspired liquid liner pairs expressive application with an innovative formula-in-cap delivery system.
Each concept has been designed to reimagine the application experience while offering the performance, innovation, and customization for today’s beauty consumers.
Backed by more than 70 years of cosmetics expertise, Tokiwa is a trusted global OEM/ODM partner to leading beauty brands. Its integrated approach brings together advanced formulation, innovative packaging design, and precision manufacturing to transform creative concepts into high-quality, market-ready products. Tokiwa supports brands’ sustainability goals through its Tokiwa Clean approach and development options that include responsibly sourced materials, refillable formats, and packaging incorporating post-consumer recycled plastics.
