Search Global Cosmetic Industry

51 Results

Type: Article

Section: Brands & Products > News

Roux Profile: Innovation Leads to Longevity

Roux is celebrating 75 years of innovation in the hair color market.

The PRP Gel treatment begins with a blood draw from the patient’s arm. Cellenis’ technology neutralizes the pH of patients’ blood and eliminates any component that could be inflammatory

Skin Pharm Launches PRP Gel: The All-Natural Injectable for Volumizing and Rejuvenating Skin

Skin Pharm launched its PRP gel, an all-natural injectable using Cellenis’ PRP technology, that acts as a natural volumizer, rather than a filler.

Barry Alford and Jefferson Hoffman, Founders, Alford & Hoff, Inc.

Skin Care Brand Focuses on Male Luxury Consumers

Profile: Barry Alford and Jefferson Hoffman, Founders, Alford & Hoff, Inc.,

How Beauty and Wellness Brands Can Get Under Customers’ Skin

Packaging matters, but authenticity is indispensable.

Marketing Matters: Shift Toward Simplicity Impacts Skin Care

A look at how the economy impacts consumer shopping strategies and the implications for marketers of skin care—and how it’s predicted that opportunity will flow from the adversity.

Plant Stem Cells: The Next Generation in Skin Care Technology

Plant stem cell technology can deliver antioxidant, anti-inflammatory and sebum-regulating activity to consumers.

Barb Alviar, Manager of Beauty Marketing Amway Global, www.amway.com; www.artistry.com

Profile: Marketing Global Success

With 35 years of experience and $1 billion in global sales, Artistry has found the formula for longevity. The beauty branch of Amway Corporation obtained more than 200 patents during this time and secured a spot among the top five worldwide beauty companies for more than seven consecutive years. Barb Alviar, manager of beauty marketing for Amway Global, offers insight on the changes.

Lumson Lead Image 800x450px

Lumson celebrates 50 years and makes its debut in the world of fragrances

In its 50th anniversary year, Lumson makes its debut into the world of perfumes, presenting its solutions developed specifically for the sector.

Converting Online Shoppers Into Physical Shoppers

How to gain consumer loyalty to expand retail traction.

Wellness beauty must be accessible for all and offer rituals for healthy lifestyles, according to a new FIT Capstone presentation.

Report: Is Beauty Essential?

A new FIT Capstone report details beauty's deeper wellness evolution amid the pandemic.

Form, Function or Fun?

What to keep in mind when designing packaging for each generation of consumer.

Marketing and R&D Magic: Fostering Our Vital Relationship with Consumers

Getting consumers caught up in the magic and promise of beauty requires an escalation of imagination and creation of a real emotional experience—but it cannot be at the expense of integrity.

Trends in Alphabet Creams

As the BB cream trend grows into CC, DD, EE and options all down the alphabet, consumers continue to be drawn to these multifunctional products—but is there a bursting bubble in the category’s future?

The Naturals Consumer: 12 Truths

The path to success in naturals is reaching all consumers, addressing the whole person—spiritually and emotionally—and educating them. Tell your story.

Herman_Photo_2

Skin Imaging

The ability to produce before-and-after images with modern skin imaging tools is a tremendous marketing tool, and, in use on a cosmetic counter, certainly motivates the sales of treatment regimens.

JOHNSONS_BROCHURE-7_opt

Baby's Skin

The baby care market reflects the consumer’s embrace of balancing luxury health and beauty care with natural and organic ingredients and processes.

Gina Daines, Director of Marketing, Amatokin

Marketing Skin Care

Supplement two of two to 'Skin Care Thinks Small to Deliver Big'...

goldfadenproductss_lr

Breakout Brand—Goldfaden Skincare

Follow the sun with this month's Breakout Brand from HBA's beauty blogger.

Page 1 of 3