Search Global Cosmetic Industry

According to Euromonitor International’s Voice of Consumer, Beauty Survey 2023, Chinese beauty consumers embrace beauty devices at a higher rate than the global average. Electric facial toners, for example, were used at home by almost 17% of Chinese beauty consumers—up from 13% in 2020.
Lessons from China’s Beauty Tech Market
Overall market competition will gradually shift from marketing and price competition to product innovation and scientific validation.
Apr 22nd, 2024