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Skin Care
The Real Appeal of Naturals
During a tough economic time for fragrance, the opportunity to leverage the appeal of naturals remains.
Bath & Body
The New Rules of Winning at Sephora—Category by Category
For brands operating in—or evaluating entry into—the Sephora channel, future growth will depend less on scale and more on clarity, restraint and strategic intent.
Skin Care
Beauty in Two Worlds: K-shaped Strategies to Capture Both Premium and Value Consumers
Across tiers, transparency, multifunctionality, and demonstrable performance are non-negotiable.