innoCos Digital & #beauty20 Awards

Jul 9th, 2015
Jul 9th, 2015
One day digital marketing summit and celebration of #beauty20 Awards! BEAUTY EXPERIENCE 360 or how to reach, engage and delight customers in Beauty. Boosting customer engagement; increase your brand exposure through engaging CONTENT creation Maintaining focus on continuously IMPROVING the CUSTOMER EXPERIENCE, which creates word-of-mouth promotion leading to acquiring new customers and may also encourage repeat customer visits. Seamless Omni-Channel Experiences: ENGAGE your customer positively at every touch point and drive customers to checkout – again and again Best-practice advice for successful ENGAGEMENT and COLLABORATION with the media and bloggers New planning TOOLS that sort out consumer behaviors by the key digital/social platforms DATA is KING: Data Driven Automation PERSONALISATION and relevance. How a brand can solicit data by immediately using it to the consumer’s benefit, via personalized product recommendations. Presenting winning propositions to buyers through in-store and online BRAND-RETAILER RELATIONSHIPS. INNOVATIVE CAMPAIGNS and online experiences, which encourages customers to purchase