After a three-year hiatus, Beauty Accelerate returns in-person in NYC September 28-29, 2022 at the Metropolitan Pavilion, featuring NPD analyst Jennifer Famiano, who will provide insights into the beauty trends driving growth.
Key topics will include:
- Category sales performance
- Incremental gains from makeup
- Promotional activity across categories
- Key drivers in skin care, makeup, fragrance and hair
- A 3-year industry outlook
As NPD has noted, the marketplace is being reshaped by channel shifts and indie brands. Therefore, the firm derives insights based on "what is selling, where, why, and for how much."
Attendees will come away with actionable insights to apply to future innovation and business planning.
Recent NPD data has shown that U.S. prestige beauty sales revenue for Q2 2022 jumped 16% year-over-year, totaling $6 billion.
The firm has also shown that beauty benefits from the category's ability to offer shoppers some comfort in uncertain times at a relatively accessible price point.
Prestige beauty is also benefitting from a growing base of households earning more than $100,000 per year. Those shoppers are well-positioned to indulge in beauty even in uncertain times.
To get a view into where the market is trending as we head toward 2023, sign up for this can't-miss event.