Ball Corporation has attracted attention winning a 2016 Aerosol Packaging award from the British Aerosol Manufacturers' Association (BAMA) for its ReAl Henkel Fa Men Attraction Force can.
The Henkel Fa Men Attraction Force can is 10 percent lighter than a standard can, which lends itself to a smaller overall carbon footprint. The Attraction Force can is also the first with a flat shoulder design in Ball's ReAl packaging.
ReAl is a lighter extruded aluminum can manufactured with metal technology that uses recycled aluminum to create a metal alloy that exhibits increased strength and allows lightweighting of the container without affecting package integrity. This breakthrough technology allows Ball to lightweight its extruded aluminum aerosol packaging by 20 percent and more.
Ball's ReAl packaging was introduced in 2012 to meet the need for a more sustainable aerosol can. By 2014, it was well received in the market and demand for the can was rising rapidly. In 2016, Ball continues to explore the possibilities available with ReAl packaging, which now supports both shaping and specialty printing techniques.