The winners of the Luxepack in Green Awards were revealed on September 30th in Monaco. The Luxepack highlights the best sustainable packaging innovations and responsible initiatives for luxury brands. It aims to reduce environmental impact, optimize packaging circularity and support sustainable recycling development. The ceremony included winners from two distinct categories:
Category 1: Eco-Conceived Packaging Prize, for innovations that combine design, performance and reduce environmental impact.
Category 2: CSR Initiative, for companies that drive impactful and holistic sustainability strategies.
Eco-Conceived Packaging Prize
Winner
La Balise’s NFC and RFID Labels
Belgium-based La Balise won the Eco-Conceived Packaging Prize for its NFC and RFID labels made from FSC-certified paper. The paper is printed with conductive inks and is used with a miniaturized electronic microchip. The labels are free from plastics and heavy metals, monomaterial, recyclable, biodegradable and home compostable. The thin and flexible label degrades without a trace but remains functional while in use, making it suitable for traceability, storytelling, authentication and connected services.
The thin and flexible label degrades without a trace but remains functional while in use, making it suitable for traceability, storytelling, authentication and connected services.Formes de Luxe, La Balise
Finalists
Woamy’s Biofoam Inserts
Finnish start-up Woamy has created a cellulose-based biofoam with an 80% lower carbon footprint designed to replace fossil-based plastic foams in protective packaging. The material is recyclable and biodegradable, taking on a soft wood-like texture. The biofoam can be used as a box insert, such as Partawa’s Midnight Sun oil and wax set pictured below.
Finnish start-up Woamy has created a cellulose-based biofoam with an 80% lower carbon footprint designed to replace fossil-based plastic foams in protective packaging. Formes de Luxe, Estal
Estal’s Sommelier Svelte Wine Bottles
Estal’s Sommelier Svelte is a premium burgundy-style wine bottle that weighs 500 g (compared to traditional burgundy wine bottles that range between 600 and 750 g). It also contains 65%-75% of recycled glass (other options include 100% PCR-grade glass from Wild Glass).
Estal’s Sommelier Svelte is a premium burgundy-style wine bottle that weighs 500 g (compared to traditional burgundy wine bottles that range between 600 and 700 g).Formes de Luxe
ETS Martinenq’s Dual Insert and Product Displays
ETS Martinenq has made a dual insert and product display system for solid cosmetics. Its glue-free monmaterial construction can interlock with rigid paper cushioning. The design provides an alternative to plastic or fluted cardboard displays, allowing a material reduction of 30-70%. The insert can be delivered flat, reducing up to 80% in volume compared to molded or bulky cushioning delivery methods. The product can also be personalized with FSC or PEFC certified paper options.
ETS Martinenq has made a dual insert and product display system for solid cosmetics that can interlock with rigid paper cushioning.Formes de Luxe, ETS Martinenq
Albéa’s Component-Reducing OvalSlim Tops
Albéa has launched the OvalSlim Top, a monomaterial, HDPE construction that fuses the head and cap in an oval shape. The top’s construction reduces the tube’s components, reducing its weight by 75% compared to a standard screw and head design. In addition to being a more eco-friendly design, the flip-top is easier to open and close than a traditional screw oval cap.
The top’s construction reduces the tube’s components, reducing its weight by 75% compared to a standard screw and head design.Formes de Luxe, Albéa
CSR Initiative Prize
Winner
RPC-Amcor’s CleanStream Technology
RPC-Amcor’s CleanStream recycling technology has won the CSR Initiative Prize. RPC-Amcor recycles nearly 40% of collected polypropylene (PP) waste in the UK and collects 50,000 tons of curbside PP annually. Their CleanStream technology integrates AI to mechanically convert PP household waste into high-quality packaging for contact-sensitive applications and has around 70% lower CO₂ emissions compared to virgin plastic. Packaging options include beauty and personal care for closures, dispensers, jars and applicators. CleanStream is expected to increase from nearly 1,000 to 4,000 tons per month, with clients including L’Oréal and Unilever.
RPC-Amcor's CleanStream technology integrates AI to mechanically convert polypropylene (PP) household waste into high-quality packaging for contact-sensitive applications and has around 70% lower CO₂ emissions compared to virgin plastic.Formes de Luxe, RPC-Amcor
Finalist
Altus Coating
Atlus Coating has developed water-based UV curing products. These will provide alternatives to traditional UV-curing varnishes, with a maximum VOC content of 10%. This alternative lowers exposure to toxins and consumes less energy and petroleum resources.
Atlus Coating's UV-curing products provide alternatives to traditional UV-curing varnishes that lower exposure to toxins and consumes less energy and petroleum resources.Formes de Luxe, Altus Coating
