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Type: Article

Section: Retail

Three of the top 10 most cited confidence boosters are hair related, including good hair days and new hairstyles, as well as successful covering of gray hairs.

Hair Care 2025: Scalp Health & Category Blur

Pro and pro-inspired hair care is increasingly going mainstream. Salon-grade brands now make up about 10% of Target's hair assortment, while Sephora offers more than 1,000 products from professional and salon brands.

Christo Rehabs Hair

Internationally known stylist, Christo, the Global Artistic Director of Curlisto Systems, recognized for his care and treatment of all types of hair, as well as the “psychohairapy” seminars...

Profile: The Tousled Beach Look

George Papanikolas, A-list celebrity hair colorist, got his feet wet studying under Negin Zand, color director at West Hollywood’s John Frieda Salon.

Anti-aging Hair Care Q&A With Kline

In a Kline blog post, Donna Barson, senior associate for Kline’s Consumer Products Practice, explores questions about trends in anti-aging hair care; more technologically advanced products just as important for mass brands as it is for salon brands.

By optimizing packaging decisions and manufacturing, The Rootist managed to drastically grow its serum's size without passing costs to shoppers.

The Rootist is Relaunching a Serum at Sephora with 80% More Product—and No Price Increase. Here’s How.

The Rootist prioritized delivering more value to its loyal users by increasing the product size without passing on additional costs.

The Social Media Secrets of Gen Z’s Favorite Hair Care Brands

Hair care brands that cater to Gen Z have launched into the market with great success by turning their social media strategy into both an art and a science.

The Lessons of Pro Care and Related Markets: Following Trends Straight to Retail Success

Demand for the unique and efficacious has meant that retail brand owners are increasingly looking to professional markets and related industries for inspiration. A look at technology and wellness trends and how some brands are incorporating them into new products suggests the path for reaching increasingly demanding consumers at the shelves.

Finding Your Niche in Salon Hair Care

Salon hair care manufacturers are finding success with brand strategies that include broad product ranges aimed at answering very narrow needs, employing the latest technologies and appealing to causes and lifestyles.

The Synergy of Medical Spa Treatments and At-home Skin Care

Beauty products available in a professional skin care setting such as a physician’s office or spa can mean more opportunities for brands, consumers and skin care professionals.

ThermaFuse CEO Van Stamey

A New Slant Salon Hair Care

HeatSmart Complex may be in each of its products for heat-styled hair, but from technology and package design to point-of-purchase marketing and a new business model, a different way of looking at the industry and all kinds of smarts have gone into building the ThermaFuse brand.

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