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Type: Article

Section: Retail > Digital/E-commerce

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Brands are Updating their Workflow to Compete on Amazon

Learn how to transition a retail store supply strategy to a hybrid model that includes Amazon. Gain flexibility and speed to market with an outsourced manufacturing workflow.

InnoCos Digital NY 2015 Part 2: Smart Packaging & Optimizing Retail

Embedded sensors offer an opportunity for brands to interact with consumers in-store and post-purchase. Meanwhile, retail experts say the consumer experience needs to "tone down" for a stress-free experience.

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Data Sharing, Trust and Beauty

Data is oxygen for innovation. The beauty industry will need to keep an eye on how Silicon Valley juggernauts respond to recent data controversies, learn from them, and work to ensure the free and responsible flow of information continues.

By optimizing packaging decisions and manufacturing, The Rootist managed to drastically grow its serum's size without passing costs to shoppers.

The Rootist is Relaunching a Serum at Sephora with 80% More Product—and No Price Increase. Here’s How.

The Rootist prioritized delivering more value to its loyal users by increasing the product size without passing on additional costs.

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What Did 2018 Mean for Beauty?

8 key elements that made this year unique for beauty and personal care.

Brazil's Beauty Sales Reach Record High But Exports Drop

Investments in Brazilian R&D and marketing proving boon to individual companies and the market as a whole.

Direct Sales Giants Invest in Color Cosmetics

Market players are positioning themselves to take advantage of Brazilian consumers’ growing interest in makeup.

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The Beauty Startup Guide to Retail Survival

What to do as the costs to enter department and specialty retail stores rise.

India Quarterly: Mary Kay to Invest $20 Million in India

Brands are in the midst of active expansion and investment in India as the country’s markets evolve.

Central Asia: Cosmetics, Culture and Politics

Because the region's relatively low-income levels, it is inevitable that consumer expenditure on beauty is far from high in Central Asia; the absence of locally produced cosmetics and toiletries means the region depends on imports.

A woman in a floral shirt looking at products on a shelf.

Top 15 Beauty Predictions for 2025: Insider Insights

We prompted a variety of leaders within the beauty industry to share their thoughts on the oncoming trend forecast for 2025.

Accessible Beauty

In the future, accessibility will no longer be simply defined by price and point of sale location. Fifteen years from now, the global consumer landscape will have dramatically changed, technology will have united us all as global citizens.

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