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Univar Solutions: Accelerating Brand Development & Growth

Univar Solutions has launched Brands Concierge, a development service that can take all size clients from concept to formulation launch.
Univar Solutions has launched Brands Concierge, a development service that can take all size clients from concept to formulation launch.

Both established and up-and-coming beauty brands want to launch new, unique, on-trend products quickly to stay aligned with consumer demand. However, in the age of supply chain disruptions and complex product innovation, many struggle to succeed. Fortunately, there are brand development solutions within reach.

A challenging innovation climate

Tom Flatley, global brand manager, Univar Solutions, explains that brands want to stand out in the market by using distinctive technologies. Yet lead times for key materials and components have expanded due to macroeconomic conditions related to the pandemic and other supply chain disruptions.

In addition, brands rarely have the infrastructure, visibility, or in-house expertise to manage the increasing intricacies presented by today’s marketplace. Suppliers are rarely able to fill the gap, leaving companies to rely heavily on contract manufacturers, which may sometimes keep brands in the dark.

In response to this resource shortfall, Univar Solutions has launched Brands Concierge, a development service that can take all size clients from concept to formulation launch. Drawing on its beauty and personal care ingredient portfolio, formulation and technical proficiency, market expertise, and supply chain logistics capabilities, Univar Solutions provides tailored solutions for brands developing any personal care application.

For the full article, check out Global Cosmetic Industry's October 2022 digital magazine.

Disclaimer:

The above paid-for content was produced by and posted on behalf of the Sponsor. Content provided is generated solely by the Sponsor or its affiliates, and it is the Sponsor’s responsi­bility for the accuracy, completeness and validity of all information included. Global Cosmetic Industry takes steps to ensure that you will not confuse sponsored content with content produced by Global Cosmetic Industry and governed by its editorial policy.

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