Ingredients > Hair Care | Global Cosmetic Industry

Provital Kromboost bioactive protein care product advertisement with red muscle fibers and water droplets on purple gradient background

Kromboost™: Provital's Upcycled Protein Bioactive for Stronger, True Color

Upcycled barley protein bioactive that strengthens hair, deepens hydration and protects dyed color from heat damage. Up to 152% less breakage, 166% better color retention in rinse-off vs placebo. Halal, Cosmos approved, vegan. 2% dose.

Woman in white t-shirt and sunglasses enjoying ice cream in sunny park with trees

When SPF Becomes a Lifestyle

Kromboost™: Provital's Upcycled Protein Bioactive for Stronger, True Color

Kromboost™: Provital's Upcycled Protein Bioactive for Stronger, True Color

Upcycled barley protein bioactive that strengthens hair, deepens hydration and protects dyed color from heat damage. Up to 152% less breakage, 166% better color retention in rinse-off vs placebo. Halal, Cosmos approved, vegan. 2% dose.

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K18 Future IQ hair longevity serum bottle with molecular graphics on iridescent background

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Woman with long hair silhouetted against golden sunset sky

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Woman with long dark wavy hair wearing a gold draped garment, posed outdoors with natural lighting and blurred green foliage background.

Editor’s Notebook: the Beauty Ingredients Driving Newness in the Market

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Kromboost™: Provital's Upcycled Protein Bioactive for Stronger, True Color

Kromboost™: Provital's Upcycled Protein Bioactive for Stronger, True Color

Upcycled barley protein bioactive that strengthens hair, deepens hydration and protects dyed color from heat damage. Up to 152% less breakage, 166% better color retention in rinse-off vs placebo. Halal, Cosmos approved, vegan. 2% dose.

Woman with curly dark hair applying hair spray product in bathroom mirror

Silab's Liftilience Brings 'High-Definition' Curl Control to Textured Hair Care with New Efficacy Data

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Person with teal hair wearing a bright yellow jacket against a blue background

Primient Expands Zemea Hair Color Platform With New Color Care Collection

Woman with dark hair looking upward with hands framing her face against neutral background

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In 2026, Sustainability is a Performance Engine in Next-Gen Formulation Design

Woman with wet curly hair smiling in shower with water droplets

Superwetting Agent Targets Textured Hair Performance

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And the C&T Allē Award Goes To ... Unveiling the 2026 Winners

Close-up portrait of a woman with blonde wavy hair and natural makeup against a neutral gray background

Hairspan: Defining the Next Frontier of Hair Longevity

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