Ashland Launches Gantrez Soja Delivery System for Toothpaste and Mouthwash

Under its vegetable oils technology platform, Ashland has launched Gantrez soja (INCI: Sodium Maleated Soybean Oil) delivery system for toothpaste and mouthwash.

Gantrez soja is a nature-derived, biodegradable active delivery system for oral care that retains hydrophobic and poorly water-soluble actives on oral surfaces for long-lasting benefits, per the company. 

Related: Ashland Opens R&D center for Microbial Protection in Hamburg, Germany

Per the company, the ingredient is biodegradable, vegan-suitable, non-GMO and not a microplastic.

At the platform level, Ashland’s transformed vegetable oils technology is a four-in-one multifunctional, per the company. It is a dispersant, film former, binder and delivery system that enables complete control from zero to 100% dissolution in water of the transformed vegetable oils. This additive is an alternative to synthetics; to pharmaceuticals for improved sustained release and enhanced low soluble drugs; and to crop care as a seed treatment for high, dust-off efficiency, per the company.

Ann Druffner, global marketing lead, oral care at Ashland, commented: “Today’s oral care products use a wide range of actives, from antibacterial agents to kill germs and prevent plaque, to pigments and dyes for whitening effects and to flavors for freshness.” Druffner continues: “Gantrez soja delivery system is an innovative technology that improves the retention in the mouth for longer periods to provide much-needed time for improved efficacy which leads to brighter and healthier smiles.”