Ingredients > Launches & Claims | Global Cosmetic Industry

According to a May 2024 Exploding Topics Report, “Search volume for ‘sustainable beauty’ is up more than 200% since 2019.”

Performance & Sustainability are the Future of Beauty

A new generation of mass balanced ingredients offer the high-efficacy and verifiable sustainable credentials today’s shoppers demand.

As we rethink acne across generations, the most successful brands will be the ones who can not only create skin relief but who offer excitement, nourishing self-care rituals and even bring joy.

Rethinking Acne: Unveiling the Unseen and the Unmet

As we get older, two essential proteins in our skin, collagen and elastin, begin to lose their native structure and break down.

Holistic Beauty: Clean Solutions for Healthy-looking Skin

Echioseb™, adaptogen sebum controller [free sample request]

Echioseb™, adaptogen sebum controller [free sample request]

Harnessing botanical adaptogenic power for an oily scalp harmony.

Lead Image 800x450 Echioseb Hair

Echioseb™, adaptogen sebum controller [free sample request]

Harnessing botanical adaptogenic power for an oily scalp harmony.

From elevated efficacy to pro beauty inspiration to preventative care, Mintel has issued its annual beauty trends, alongside its 2025 consumer trend report.

2025’s Top 7 Beauty Trends

Mintel notes, “To build credibility, companies will highlight the efficacy of their products through scientific testing and innovative ingredients.”

Exosomal Beauty is Here: Small, but Mighty

Beauty ingredient suppliers and brands are tapping tiny, powerful particles to rejuvenate the hair and skin.

In 2022, Lignopure commissioned the first GMP-compliant plant for lignin conversion, reportedly achieving the ability to recycle 90,000 kg of lignin annually.

Beauty Alternatives: Ingredient Trends

From upcycled technologies to improved oil-in water formulations, emerging ingredients are taking beauty to the next level.

Vytrus’ plant biotechnology-derived Baolift skin care technology reportedly simulates the facial rejuvenating impacts of a fitness workout.

New Beauty Ingredient Trends: from Functional Water to Fit Skin

From Amazonian biotech to ultra-fine bubble technology, emerging cosmetic ingredients are pushing the boundaries of functions and claims.

As skin care brands seek to tap into the shifting needs of emerging and established shoppers across generations, marketers and product innovation teams need to ensure their solutions are meeting consumers where they are.

Generational Skin Care: from Future-proofing to Rejuvenation

By delivering targeted care based on life stages, brands have immense opportunities to address the needs of everyone from Gen Alpha to boomers.

Dr. Squatch's Squatch Scrubber exfoliating grooming tool that pairs with the new Natural Body Wash. On its own, the scrubber is available for $19, or with the purchase of an 8 oz four-pack ($40) or 14 oz two-pack ($30) for $9.50.

Sydney Sweeney is Dr. Squatch's Body Wash Genie in Campaign Upending the Men's Body Wash Category

While the brand is focused on natural materials, the reality is that more than half of men have no clue what ingredients are in their current body wash.

Emerging AI technologies will allow small brands to operate leaner teams than in previous indie beauty eras; at the same time, the rapid gathering of customer insights can help brands quickly migrate from direct-to-consumer to wholesale/physical retail.

Beauty's Innovation Slowdown is Poised to Drastically Reverse

"Personal care brands embracing innovation ... are 2.5 times more likely to see overall sales growth compared to those with stagnant or declining innovation sales," claims a recent NIQ report.

beautiful young woman skin care concept radiant hair pulled back touching face

CLR Boosts Skin's Resistance to Aging with Vegan, Fermented CefiraProtect CLR Solution

In clinical trials, per the company, CefiraProtect CLR significantly reduced hidden inflammation in 90% of participants, compared with the placebo. This, in turn, helps preserve the skin's youthful qualities and overall health.

beautiful Asian woman in white robe looking in mirror smiling touching face plants in background

Core Biogenesis Launches Peauvita, Peauforia Recombinant Growth Factors that Combat Aging in 14 Days

Making its beauty industry debut, Core Biogenesis has launched 2 growth factors to combat 4 key signs of aging in just 14 days, Peauvita and Peauforia. The ingredients are said to resolve the stability and delivery issues associated with growth factors.