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Beauty Accelerate Coverage
Lorne Lucree Joins
Beauty Accelerate
2025 Lineup to Take on Beauty's Innovation Slump
Lorne Lucree, founder of Quiet Coyote, is bringing his experience in combining strong brand marketing acumen, creativity, constant curiosity to the BA2025 conference with his session: Innovation that Screams.
Fragrance/Home
Beauty’s 2025 Winners and Losers (So Far); PLUS: New Advisory Voices
From mass brands to minis to hair treatments, the market is sending a message about shopper sentiment.
Skin Care
The 2025-2026 Innovation Agenda:
Beauty Accelerate
Topic and Speaker Program Revealed
Featuring a diverse lineup of experts, including senior scientists, brand founders, and marketing pioneers from companies like L'Oréal, Estée Lauder, Supergoop! and Nutrafol, the event promises actionable strategies and fresh perspectives.
Consumers & Markets
The New Beauty Innovation Playbook: Rewriting the Rules
What can be done to overcome beauty's trend fatigue? Our experts have some answers.
Event Coverage
Understanding Differentiation vs. Trend-chasing to Create Something That Truly Delivers Value
This is a must-attend session for marketing, R&D and product innovation teams in an era of maximum competition.
Skin Care
Meet Our Experts from Bubble, Supergoop!, L'Oreal, Danessa Myricks Beauty, Fazit, BeautyStat, Nutrafol, Laura Geller, Estee Lauder & More...
This dynamic event will dive into critical topics, including connecting with Gen Alpha and Gen Z, advancing longevity-focused innovations, meeting the demands of value-driven consumers, designing sustainable packaging and leveraging data-driven insights.
Event Coverage
8 Rules for Beauty Innovation in 2024 & Beyond
With competition from established multinationals, new challengers and indie brands scaling up success in a crowded marketplace requires discipline and emerging best practices.
Consumers & Markets
Top 15 Beauty Predictions for 2025: Insider Insights
We prompted a variety of leaders within the beauty industry to share their thoughts on the oncoming trend forecast for 2025.
Bath & Body
2026 Beauty Preview: from Neuro Skin Aging to Cautious Shoppers
Specialists in ingredients, packaging, marketing and more speak out on what's ahead for the industry.