Search Global Cosmetic Industry

Tested, Vetted and Proven to Win

When it comes to beauty, a good idea may get your new brand kickstarted, but it’s concept testing that gets you to the finish line.

2013 Cosmoprof North America Brings Beauty Industry Together

The 2013 Cosmoprof North America broke records with a sold-out show floor with 892 exhibiting companies along with over 26,000 attendees, an 8% increase over the previous year. It also allowed the beauty industry to come together to meet, discuss, strategize, create, innovate and learn.

Consumer Behavior Change Key to Sustainable Beauty Growth

Making sustainability a bigger force in beauty through materials, processing/manufacturing, and education was the key focus at the 2013 North American edition of the Sustainable Cosmetics Summit, held in New York.

The Necessity of Testing in New Product Development

With the need for claim substantiation at an all-time high, knowing the necessity—and costs—of beauty product testing from early on in the process can help brands plan and develop products accordingly. In addition, being well informed about testing facilitates a brand owners to make the right label claims, through the appropriate tests, for the brand or product market positioning.

A Study in Brand Engineering

When starting the development process for a beauty brand, brand owners must establish core principles that will allow the building of all subsequent brand decisions.

The Process of Product Development

The beauty industry is hypercompetitive, and on-shelf success requires that new product development is conducted as scientifically as possible, utilizing proven models and due diligence.

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The Beauty Business is Not for Sissies

Launching a successful beauty brand takes more than just a good idea. It takes a well thought-out plans and strategy for your brand to be a genius—and not a disaster.

The VS450 is X-Rite's response to customers in the cosmetics industry that are looking for lab-to-production solutions.

Measuring the Shimmer; Sparkle of 21st Century Cosmetics for Measurable Returns

First impressions make a statement about your product. X-Rite Incorporated's color-matching instruments allow brand owners to bring new products to market quickly and translate the color of anything that inspires them and their products.

Case Study: R&D Test Method Expedites Speed to Market

Test method allowed Alberto-Culver R&D to create scrub that met marketing's vision and speed to market.

Respiratory Safety

Understanding allergens and advancing testing will reinforce the industry’s strong position on consumer safety.

Reveal Hidden Revenue in Your Supply Chain

Manufacturers can speed product-to-market time, ensure product quality standards and increase customer responsiveness by re-evaluating testing methods and employing those that contribute to efficiencies.

Testing Trends: Responding to Market Needs

Getting products to market faster, with substantiated claims and uncompromised safety and quality, brings greater pressure and greater opportunity for cosmetics testing labs and their customers.

Chemical Reaction: The New Toxicology

The toxicologist is a modern Hamlet, finding truth and correct action to be an elusive and ever-shifting goal in the debate over appropriate testing methods.

In My Opinion: The Future of Safety Testing Labs

The industry is on the cusp of a new direction in safety testing. As the paradigm shifts from reliance on animal testing, the time is now to investigate opportunities in in vitro testing methods for personal care and cosmetic products.

Top 10 Things to Look For in a Testing Lab

Cosmetic testing is no laughing matter, but, borrowing a page from a David Letterman script, here are the Top 10 considerations when looking for a testing lab.

Chemical Reaction: Skin Care: The Importance of Feel

It is necessary to formulate a product with pleasing sensory attributes and to confirm the results with meaningful tests. Using systematic methods to create the proper feel and appearance is a prerequisite for a new formulation.

Consumer Studies: Pumping the Lifeblood

Understanding consumer preferences is critical to the success of any product. There are key concerns and critical test aspects that need to be considered in developing and conducting consumer studies that lead to this understanding.

Odor Among Aromas

The consumer’s first impression of your product can mean the difference between success and failure, and unwanted or unmasked odors in cosmetic or personal care products often make for a negative first impression. Don’t be in a position where an off-putting odor keeps repeat buyers away or harms your brand equity.