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Type: Article
Section: Brands & Products > Hair Care
Here, Dove and P&G experts help us explain why hair bonding is hot and explore the three main types of bonding agents.
Dove and P&G Experts on the Hair Bonding Buzz—Plus 3 Main Types
The hair bond builder or "multiplier" market is expected to expand at a CAGR of 7.80% from 2021 to 2028. Here, Dove and P&G experts help us explain why and explore the three main types of bonding agents.
Jun 11th, 2024
Personalization intersects with the demands of homebound consumers amid the COVID-19 outbreak.
Beauty Gets Personal—Part 3 of 3: Hair Care
Personalization must address what matters most to consumers: price, selection and diversity of offerings.
May 29th, 2020
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Solutions for the Plex Phenomenon
Considered by many to be a revolutionary treatment, bond multipliers are designed to build hair bonds and improve hair integrity.
Nov 8th, 2016
3 Tips for Smart Navigation in Beauty Social Media Outreach
Today, it is critical to incorporate and mobilize consumers in ways that make them feel part of the process.
Apr 28th, 2014
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The Clean Beauty Consumer: Hair care – Part 2 of a 3 part series. Free Hair Care Fact
There has been a shift in consumer preferences for “clean label” beauty care products. Find out about Ingredion’s proprietary research exploring the perception of “clean beauty" within global hair care.
Jul 8th, 2019
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