Search Global Cosmetic Industry: Page 6

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Section: Brands & Products > Oral Care

A Burst of Color (Cosmetics) from Brazil

The wealth of recent attention on Brazil has provided many opportunities for the beauty industry.

Fierce Competition in Mass Beauty in 2012 Shows Where Brands Shine, Lack

A blog post from Kline & Company focuses on the challenges and opportunities in the mass beauty category, one of the most competitive in the industry.

From global leaders like L’Oreal, Estée Lauder and Supergoop! to innovative disruptors like Olaplex, KORA Organics, and Danessa Myricks Beauty, the best in the industry will be there.

Guestlist Sneak Peek: Who's Coming to Beauty Accelerate? 👀

From global leaders like L’Oreal, Estée Lauder and Supergoop! to innovative disruptors like Olaplex, KORA Organics, and Danessa Myricks Beauty, the best in the industry will be there.

Back to Basics

Consumers opted to spend on oral care basics, shunning the value-added products they flocked to in 2007.

With natural oral care ingredients on the rise, brands are also looking into offering more sustainable options in packaging. Sheffield Pharmaceuticals, for example, uses postconsumer recycled materials for cartons and master cases, which by their nature are recyclable. “Use of aluminum tubes is on the rise,” says Sheffield’s Ana de Oliveira, “and there’s a focus by tube manufacturers to offer postconsumer resin tubes.”

Up From the Dentist's Chair

Beauty brands are cashing in on the multibillion dollar oral care market through at-home teeth whitening advancements and new chair-side treatments—recognizing that, to consumers, maintaining a healthy-looking smile has never been more of a priority.

Markets and Dichotomies

Despite global sales almost hitting the $100 billion mark in 2006, the segment is often considered to be a drag on the overall global beauty products market—posting value growth of 27% between 2001 and 2006 compared to the 30% achieved by the larger, more lucrative cosmetics categories.

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