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Type: Article

Section: Brands & Products > Fragrance/Home

Global Air Care

The global air care market is anticipated to grow to $7.2 billion annually by 2010, but manufacturers must tailor their approach to global markets. Growth is expected to be driven primarily by sprays and electric devices.

Air Care – USA

Air care products were yet again a hit among Americans, registering strong growth of 7% in current value in 2006. This strong growth is consistent with the boom experienced by the air care products in the second half of the review period, as new products were being rolled out.

In My Opinion: Air Care—Imagination vs. Regulation

As the air care business has grown, so too has regulatory oversight. To succeed, being innovative in approaching both technologies and consumers is key.

Housing Market Stunts Air Care Growth

The air care category is performing poorly in developed markets where property prices have crashed, but it remains robust in many developing markets.

Air Care in the U.S. Market

The current state of the air care market and the trends shaping it in the years to come Euromonitor International.

“The digitization of the human senses of vision and hearing have led to incredibly impactful leaps in technology that enrich our lives, from better healthcare to photography to digital music,” says Alex Wiltschko, Ph.D., of Osmo. “We’re excited to play a part in unlocking the potential for olfaction to change the world in fields like flavor [and] fragrance, medical diagnostics, agriculture and beyond.”

Fragrance’s Future: Tech Meets Sustainability

From AI-generated fragrances to decarbonized ingredient palettes, the industry is evolving into a new phase.

Dupes drive shopper engagement and help higher-priced brands sharpen their positioning. So, are dupes a good thing?

The Symbiotic World of Beauty Dupes: Fragrance, Makeup & Beyond

Beauty dupes expand routines, inspire category engagement and help higher-priced brands distinguish themselves.

Beauty's reemergence and recovery in 2021 is marked by staggering shifts in consumer values, retail channels, top-performing categories, ingredient and claims preferences, and much, much more.

The State of Beauty: 2021 & Beyond

Part 1: 2020—What Happened? | Part 2. Fewer Launches, More Growth | Part 3. New Retail Reality | Part 4. Skin Care: Targeted Growth | Part 5. Makeup: Nails Dominate | Part 6. Fragrance: Surprising Resilience | Part 7. Hair Care’s Self-care Moment | Part 8. Beauty’s Growth Drivers | Part 9. China’s Beauty Ascendancy | Part 10. What’s Next for Beauty?

Consumer425

Special Report: The State of Beauty, 2018

There is no one beauty consumer, said Nielsen’s Jordan Rost. The market, he added, represents a complex and diverse mix of needs and wants, all of it led by emotions.

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