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Fragrance/Home
Holiday Fragrance in the Face of COVID-19: NPD
More than 35% of fragrance sales for the year happen during the holidays, according to NPD.
Event Coverage
Invitation: Bringing new Excitement to Fragrance Packaging
This panel will explore the changing consumer mindset, the challenges of the fragrance category in the social media age, the digital revolution’s impact on upstart brands and what it takes to design fragrance brands for today’s discerning consumer.
News
Blyth Sells Home Fragrance Business
Blyth sells certain assets associated with its North American mass channel home fragrance business...
Fragrance/Home
Fragrance Connection Through Online Interaction
Building brand fans and the product at the same time, the
Selena Gomez
fragrance launch leveraged online interaction and star power.
Fragrance/Home
Estée Lauder Launches Fragrance Line
Estée Lauder's new fragrance line ranges from eau de parfum sprays to hand creams and features fresh, floral and woody notes.
Fragrance/Home
Avon Announces Release of Eve Truth Fragrance
Created by French perfumer Laurent Le Guernec, the female fragrance is a floral and fruity scent.
Fragrance/Home
Burberry Names Adam Driver Face of Upcoming Fragrance
The fragrance is also Riccardo Tisci's first for the brand.
Consumers & Markets
Fragrance Market Smelling Sweet in Brazil
Euromonitor looks at the growth possibilities for the premium fragrance market in Brazil, urged on by the Internet and lower unit prices.
Fragrance/Home
Source Adage Launches Gender-Neutral Fragrance, Aétai
The fragrance has notes of florals, woods and spices.
Fragrance/Home
Bath & Body Works Announces Gingham Fragrance
Created by Firmenich master perfumer Honorine Blanc, the floral, citrus fragrance will be available in a range of formats.
Fragrance/Home
Coty Renews Davidoff Fragrance License
According to Coty, its seven largest licenses account for about 90% of the company’s prestige fragrance business.
Fragrance/Home
Making a Fragrance Connection Through Color
Even before a product is sampled, consumers have formed an idea about how the fragrance should smell, likely based on its color.
Fragrance/Home
Relevant Debuts 13 Stems Fragrance
The fragrance features rosy-violet-citrus top notes of freesia and the sharp crisp contrast of herbal green peppercorn.
Fragrance/Home
Revlon To Launch Prestige Fragrance
Revlon, Inc.
announced it will launch a prestige fragrance in summer 2006 and that it has entered into a multi-year agreement with
Gemini Cosmetics, Inc
. Gemini will serve as Revlon’s exclusive domestic sales representative within the prestige channel...
Fragrance/Home
Nautica Debuts Eco-conscious Men’s Fragrance
The fragrance is vegan, offering notes of drift pinewood, coastal mint, tonka beans and lavender.
Fragrance/Home
Wellfounded Botanicals Taps Into CBD Fragrance Market
P&F+ connects with the founder to get discuss wellness in fragrance, line details and more.
Fragrance/Home
‘The Value of Fragrance’ Explored in IFRA Report
The fragrance industry is responsible for adding €7.3 billion to the economy and €48-72 billion in added value for 25 consumer product categories, according to the report.
Fragrance/Home
Ariana Grande Launches New Fragrance: R.E.M.
Ariana Grande has launched a new fragrance in partnership with Luxe Brands: R.E.M.
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