Search Global Cosmetic Industry

11 Results

Type: Article

Section: Retail > Brick and Mortar

Christo Rehabs Hair

Internationally known stylist, Christo, the Global Artistic Director of Curlisto Systems, recognized for his care and treatment of all types of hair, as well as the “psychohairapy” seminars...

Finding Your Niche in Salon Hair Care

Salon hair care manufacturers are finding success with brand strategies that include broad product ranges aimed at answering very narrow needs, employing the latest technologies and appealing to causes and lifestyles.

300_Woman_Salon_Shampoo

6 Ways to Position a Hair Care Brand to Connect with Salons

Winning the hearts of professionals for insider consumer access.

Curls in a Box: The Boom of Sampling Programs for Textured Hair

Niche sampling subscription box services are beginning to pop up more and more, including those for the textured hair market. But what fit do they offer beauty brands, and how can they help bring beauty brands to the next level?

Specific Needs Drive Technology

By catering to the latest demands of both stylists and consumers, and considering the unique role of products on a salon’s shelves, brands are afforded a powerful opportunity to build consumer loyalty.

ThermaFuse CEO Van Stamey

A New Slant Salon Hair Care

HeatSmart Complex may be in each of its products for heat-styled hair, but from technology and package design to point-of-purchase marketing and a new business model, a different way of looking at the industry and all kinds of smarts have gone into building the ThermaFuse brand.

Anti-aging Hair Care Q&A With Kline

In a Kline blog post, Donna Barson, senior associate for Kline’s Consumer Products Practice, explores questions about trends in anti-aging hair care; more technologically advanced products just as important for mass brands as it is for salon brands.

Three of the top 10 most cited confidence boosters are hair related, including good hair days and new hairstyles, as well as successful covering of gray hairs.

Hair Care 2025: Scalp Health & Category Blur

Pro and pro-inspired hair care is increasingly going mainstream. Salon-grade brands now make up about 10% of Target's hair assortment, while Sephora offers more than 1,000 products from professional and salon brands.

Personalities and Research: Today’s Professional Hair Care Brands

When it comes to professional hair care brands, where do they come from and what makes them unique in the professional market?

Profile: Hair to Stay—The Story of a Relaunch

Collecting authentic Pink Floyd records may help some music fans slip into sentimentality, but what would happen if the band suddenly reunited and began recording new songs? The analogy is similar to what has the beauty world buzzing this spring. Eugene Zeffren profile...

Getting the Most from Your Sampling Subscription Partnership

With the subscription sampling box trend showing little sign of slowing down, it’s time to figure out the best way for your beauty brand to take advantage of this new marketing resource.

Page 1 of 1