Videos | Global Cosmetic Industry

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"Voices Behind the Data" Episode One: (A) vs. (The) State of Black Beauty

Episode one of "Voices Behind the Data" is releasing at 11AM CT on Global Cosmetic Industry's LinkedIn and Instagram pages. Check our socials for the drop.

A 2020 McKinsey Consumer Sentiment Survey showed that Black consumers are less likely than other demographic groups to be happy with their current beauty products. It’s no surprise, then, that they are also 25% more likely to change buying behavior.

Taking Beauty Deeper

What can crowdsourcing do for beauty innovation?

[video] Crowdsourcing Beauty

Inclusive beauty innovation requires a supply chain that can decode specific consumer needs, language and product preferences.

Video: Applying Inclusive Beauty to Product Innovation

From testing formulas to decoding consumer product preferences, experts provide a look at truly inclusive innovation.