Videos

A 2020 McKinsey Consumer Sentiment Survey showed that Black consumers are less likely than other demographic groups to be happy with their current beauty products. It’s no surprise, then, that they are also 25% more likely to change buying behavior.
Taking Beauty Deeper
How Tagra's DeeperCaps(TM) leverages microencapsulation to deliver pigments for darker skin tones.
Jan 23rd, 2023
What can crowdsourcing do for beauty innovation?
[video] Crowdsourcing Beauty
Inclusive beauty innovation requires a supply chain that can decode specific consumer needs, language and product preferences.
Video: Applying Inclusive Beauty to Product Innovation