P&G Beauty and Fairchild Media Group have announced The Fairchild Founders Fund: Diversity Equity and Inclusion (DE&I), which is designed to find the next generation of companies who are making a meaningful difference in DE&I.
The program is open to startup and entrepreneurial brands, agencies, retailers, and suppliers in fashion apparel, footwear, beauty and wellness.
Ideal applicants and brands have an existing DE & I program in place, with a founder who is of a diverse race, gender, ethnicity, age, sexual orientation, nationality, socioeconomic status or disability.
The selection process includes a review of applicants from a council of industry leaders, including executives from P&G Beauty, WWD, and Beauty Inc.
Three finalists will be invited to pitch their business to attendees and a council of executives chosen specifically to determine the winner at the Virtual Diversity Forum to be held March 23.
Post event, a winner will be selected, and they will receive a stipend, business mentorship from P&G Beauty and be featured as part of Fairchild’s Content Studio.
Applications must be submitted by March 7, 2022.
Amanda Smith, Fairchild Media Group president, said, "It’s vital that our events and the conversations we are having around DE&I include action, and that’s exactly what makes this program both especially meaningful and important. We’re proud to be partnering with P&G Beauty, a global leader of industry who has consistently upheld its commitment to supporting equality and inclusivity for their consumers, business partners and the industry overall. We are excited to see the ideas and innovations that this program helps spotlight and look forward to the opportunities it presents.”
Kelly Vanasse, chief communications officer, P&G Beauty, said, "P&G Beauty is committed to enabling equity and inclusivity for all: the more we can raise each other up, the more we will all rise together. We’re excited about the opportunities for growth we can enable through our partnership with Fairchild’s Founders Fund.”