Bevel has announced its expansion into hair, skin and body care.
The brand has launched nine new products meant to prep and protect hair, beards and skin of black men with curly and coarse hair.
Product include:
- Bevel Aluminum-free Deodorant
- Bevel Moisturizing Shampoo
- Bevel Moisturizing Conditioner
- Bevel Beard Softener
- Bevel Beard Oil
- Bevel Face Serum
- Bevel Exfoliating Body Wash
- Bevel Body Lotion
- Bevel Natural Bar Soap
Founder and CEO Tristan Walker stated, "Starting [February 2020], you'll see Bevel nationwide, distributed across a number of great retail partners excited about the brand. While our full line-up will continue to be carried at Target and getbevel.com, we'll also have select items on the shelf at CVS and Sally Beauty."