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Elaine Sterling

Elaine Sterling, founder, The Elaine Sterling Institute

Interesting Stories

Sharon Chuter, Founder of Uoma Beauty and Advocate for Inclusivity, Dies at 38

K-beauty brands like Medicube are dominating many top skin care trends in 2025.

How K-Beauty Trends Have Taken Over Skin Care: from Acne Care to PDRN

Garnier Targets Men with Innovative Skincare Solutions via Gaming Community

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Garnier Targets Men with Innovative Skincare Solutions via Gaming Community

While Sincerely Yours and Pour Tous share a mission to elevate skin care for teens and young users, they stand out in their execution and positioning.

With Sincerely Yours and Pour Tous, the Gen Alpha Beauty Blitz Reaches Sephora and Amazon

From gourmand notes to hair and body mists, Target is taking aim at key growth categories.

Why Target is Diving Deep into Fragrance

While Olaplex declined to comment beyond details provided in an official announcement, a review of Purvala's technologies points to a range of potential innovation pathways for hair and skin.

Purvala's Hair-binding Proteins Define Olaplex's Next Innovation Chapter

Want it all without compromising design? Discover ICONS America IML Tubes

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Want it all without compromising design? Discover ICONS America IML Tubes

Short hair is stealing the spotlight this fall, with pixie cuts making a bold comeback.

Pinterest's Fall 2025 Beauty Trends: Pixie Cuts, Sea Science Skin Care & Cozy Fragrances

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