In the lead up to fall in the northern hemisphere, Pinterest is lighting up with beauty trends that perfectly balance nostalgia and innovation. Gen Z is leading the charge this season, using Pinterest to explore everything from edgy pixie cuts to skin care powered by "sea science" and warm, comforting fragrances. Here's what’s making waves in hair, skin care, makeup and fragrance this season.
Hair: The Return of Iconic Pixie Cuts
Short hair is stealing the spotlight this fall, with pixie cuts making a bold comeback. Gen Z users are embracing chic, edgy styles, bringing a modern twist to 1990s and early 2000s vibes. Searches for "asymmetrical pixie bob" are up a massive 1,119%, while "honey blonde pixie cut" has seen a stunning 1,892% increase. Other trending looks include the "chic pixie" (+2,435%) and "dark brown pixie haircut" (+946%).
Skin Care: Glow From the Ocean
Skin care is diving into new depths—literally. Pinterest users are turning to "sea science" ingredients like salmon DNA and snail essence for their glow-enhancing properties. Searches for "salmon DNA" have surged by an impressive 623%, while "COSRX snail essence" is up 33%. These innovative products promise to boost hydration, strengthen the skin barrier, and deliver a radiant, youthful glow.
Makeup: A Modern Twist on Grunge
Grunge-inspired makeup is making a huge comeback, but this time it's all about wearable drama. Think effortless, smudged looks with rich, moody tones. Pinterest users are loving "clean grunge makeup" (+652%), "natural grunge makeup" (+368%) and "2000s grunge makeup" (+197%). Key trends include soft, messy eyeliner and dark, smoky shades that channel nostalgic 1990s energy while feeling fresh and modern.
Fragrance: Cozy Comfort in a Bottle
This fall, fragrance trends are all about warmth and nostalgia. Pinterest is seeing a surge in searches for scents like "apple" (+53%), "caramel" (+49%), and "vanilla" (+117%), perfect for capturing that cozy, autumnal feeling. Layering fragrances is also trending, with searches for "layering scent combos" up 157%. These warm, inviting scents are like wrapping yourself in a soft blanket—ideal for the cooler months ahead.
Fall Pinterest Trends: Nostalgia Meets Modern Style
This fall, Pinterest trends are embracing a mix of nostalgia and modern twists across beauty and lifestyle. From bold pixie cuts and grunge-inspired makeup to innovative skin care ingredients and cozy, comforting fragrances, users are blending classic vibes with fresh, updated styles. It's all about self-expression, warmth, and individuality as those of us in the north step into the cooler months.
