Mood-enhancing beauty has been a key focus of innovation in recent years; new research points to the importance of the skin microbiome in imparting this effect.
Cutibacterium Bacteria Linked to Reduced Stress and Improved Mood, Study Finds
According to a study published in the British Journal of Dermatology, Cutibacterium bacteria on multiple skin sites (face, scalp, forearm and axilla) "showed consistent associations with psychological well-being."
(Full methodology outlined in publication.)
Specifically, Cutibacterium on the face and axilla (underarms) "was associated with reduced stress."
In addition, the bacteria's presence on the axilla was also associated with an enhanced pleasantness of mood.
"This underscores the need for further investigation into specific bacterial taxa that may be involved in a skin-brain axis," the authors noted, "as well as the importance of specific microbial communities on the body and their potential influence on this connection."
5 Key Innovations in Microbiome-Friendly Beauty Products for Mood and Well-Being
For beauty product developers and innovation teams, the early takeaways are as follow:
1. Focus on Mood-Enhancing Ingredients: Develop products that support psychological well-being by leveraging ingredients or formulations that promote or preserve beneficial skin microbiota, such as Cutibacterium.
2. Target Skin-Brain Axis: Explore innovations that tap into the skin-brain connection, focusing on how specific microbial communities affect mood and stress levels.
3. Specialized Underarm and Face Care: Create targeted products for underarms and facial skin, as these areas show strong associations between microbiota and reduced stress or improved mood.
4. Microbiome-friendly Formulations: Prioritize formulations that maintain or enhance the skin’s natural microbiome without disrupting beneficial bacteria.
5. Emphasize Well-being in Marketing: Highlight the connection between skin care, microbiome health, and mood enhancement in product messaging to align with consumer demand for holistic wellness solutions.
