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Section: Packaging
Packaging
Master Class, Powder Sprayer, Shelf Impact and More Beauty Packaging News for Late August 2013
Learn about new ranges from from Alpha Packaging, a class at Quadpack, Mega Airless' hair care insight, and more, as well as launches from Pacific Packaging Components, Aptar, DuPont and beyond.
Packaging
Project Development, New Airless Opportunities, and More Beauty Packaging News and Launches for Mid December 2013
Follow award winners from the NJPEC Package of the Year Awards and a new innovation project from Clariant, as well as launches from Yonwoo/Quadpack, Aptar Beauty + Home, Lumson, Tullis Russell, Mega Airless, Pujolasos and more.
Packaging
A Packaging Approach That Conveys Efficiency
A smart, environmentally concious approach to packaging not only pleases consumers, but also can ensure more efficiency in several links of the supply chain.
Packaging
Case Study: Naturopathica Leverages Brand Heritage in New Label and Packaging Redesign
Labeling and packaging for beauty products must offer visual and tactile cues of what the brand promises to create consumer demand; Naturopathica Holistic Health LLC faced brand identity issues, realizing it was not meeting its brand promise through its existing packaging strategy. Re-branding effort includes earning ECOCERT certification.
Packaging
New Partners, Brand Development, and More Beauty Packaging Launches and News for Late September 2013
News from Inoac, Topline, Albea, Fusion Packaging, Aptar Beauty + Home, Quadpack and much more.
Packaging
Using Inventive Functionality; Design in Packaging So Beauty Brands Stand Out
Products with smart and inventive packaging that will stand out from the competition and ultimately survive.
Packaging
Packaging as Added Value
Packaging for beauty must be functional and attractive, but it also increasingly needs to offer additional benefits to both the consumer and the brand.
Packaging
Tapping Consumer Instincts for the Holidays
Great seasonal packaging must be more than simply beautiful; it also must offer extra value. Premium packaging for the holiday season can bring strong visibility to brands, which use the opportunity to present different products from a line in a single package.
Packaging
The Somewhat Mysterious and Altogether Ambiguous Art of Selecting the “Right Color”
The differences in perception and response to color are important when it comes to branding and differentiation, and using color well can contribute to or reinforce the values of a brand.
Packaging
Organic Certification, Anniversaries, Skin and Sun Care Options, and More Beauty Packaging News for Mid April 2013
See new packaging from Lumson, Mega Airless, M&H Plastics and more, as well as more news and innovations coming through the beauty packaging market.
Packaging
Total Evacuation
Consumers want all they can get of their beauty products, so it is up to beauty brands and packaging suppliers to figure out the best way to deliver.
Event Coverage
Collaborate and Innovate: CEW's Advancing the Industry with Ed Shirley
A recap of the Sept. 15, 2010, CEW Newsmaker Forum, at which Ed Shirley, P&G's vice chair of global beauty and grooming, spoke about the shifting consumer landscape, communicating with today's consumers and evolving strategies on shelf. An additional discussion of the Shirley's comments will be available in GCI magazine's December Starting Point column.
Packaging
Case Study: Packaging That Inspires Confidence
Packaging makes the initial connection with consumers, and this means it requires a significant amount of consideration from brand owners on what kind of message it sends about the brand from the shelf.
Packaging
Caught in the Clutch: Beauty Packaging On the Go
The packaging of beauty products can be intricate, involved, engaging and provoking—and all of that can immediately be damaged once a product is jostled around in a purse, the home of many beauty products.
Packaging
Doing More With Less
Innovating to minimize packaging impact and doing as much as with as little as possible benefits the environment, business success and branding efforts.
Event Coverage
Live from New York: ICMAD Names 2008 Young Designer Award Winners
Student finalists stem from the Fashion Institute of Technology, the Savannah College of Art & Design, and the American Academy of Art.
Packaging
New Event, Anniversary, Teaming Up, and More Beauty Packaging News and Launches for Late July 2014
Learn more about a new packaging event set to take place in New York and the 10th anniversary celebration of Fusion Packaging, as well as new droppers, caps, brushes, custom blenders and more.
Packaging
A Natural Fit
Natural packaging supports a brand ideal, and the message and philosophy behind natural products and the companies that market them are conveyed through the packaging...
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