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Type: Article
Section: Brands & Products
Big Kelp Flex harnesses the regenerative properties of seaweed instead to create a superabsorbent ingredient that efficiently suspends particles in mineral sunscreens.
Goodbye, Microplastics: Beauty’s Glow-Up for a Greener Future
From silicone-based alternatives to seaweed-derived cellulose, these newly launched innovations aim to deliver luxury and ethics.
Aug 8th, 2025
Microplastics are sometimes used in mineral-based sunscreens to get high-density particles to disperse evenly.
Macro Oceans Launches Big Kelp Flex to Eliminate Microplastics
California-based biotech company Macro Oceans launched Big Kelp Flex, its new seaweed cellulose ingredient.
Jun 5th, 2025
scrap_fashion
Waste-free Beauty
Side-stream valorization can reduce costs, prevent waste and create marketable stories for brands.
Jan 31st, 2020
In 2022, Lignopure commissioned the first GMP-compliant plant for lignin conversion, reportedly achieving the ability to recycle 90,000 kg of lignin annually.
Beauty Alternatives: Ingredient Trends
From upcycled technologies to improved oil-in water formulations, emerging ingredients are taking beauty to the next level.
Oct 1st, 2024
The transition toward 'clean,' sustainable and vegan formulations hasn't been linear; despite this, high-functioning alternatives continue to proliferate.
'Clean' Beauty Swaps: New Ingredients & Headwinds
The transition toward “clean,” sustainable and vegan formulations hasn’t been linear; despite this, high-functioning alternatives continue to proliferate.
Jun 28th, 2024
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