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Section: Brands & Products

The Rise of Anti-aging Hair Care

Taking an ingredient-focused approach typically seen with skin care, anti-aging hair care products are becoming a big trend, particularly with baby boomers.

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Style My Hair App by L'Oréal Professionnel

"Style My Hair 3D is our first initiative to illustrate how L'Oréal is leading the way in the service-oriented beauty marketplace."

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Stepan Conditioner Leaves Hair and Environment Happy

The sunflower-derived conditioning agent is meant to smooth each individual hair strand, with additional consumer and formulator benefits.

As reported in 2022, the lawsuit follows the release of findings published in the Journal of the National Cancer Institute associating hair straightening product use with incident uterine cancer. The study did highlight the fact that Black women could be disproportionately affected, as 60% of the 33,947 total participants who reported using hair straighteners self-identified as Black women.

Hair Relaxer-Cancer Lawsuits Will Move Forward

Earlier this year, racial justice organization Color of Change urged consumers to sign a petition demanding that Target, ShopRite, Giant, Food Lion and other major retailers remove "toxic" products such as lye relaxers and hair dyes from shelves.

Compared to the same period of 2022, prestige hair styling units sold more than doubled in the first half of 2023.

The Skinification of Hair Styling is Here

As with the broader hair and scalp care sector, styling products with wellness benefits such as hair restoration or strengthening grew four times faster than the overall sector.

Gisou Launching Honey Infused Hair Repair Serum

The formulation also comprises plant-based keratin to repair the hair and prevent breakage.

To better understand the dynamics in the hair wellness category, Global Cosmetic Industry has analyzed recent consumer and market data, cross-referenced with emerging ingredient and product launches, to outline key concerns driving the greatest interest among shoppers.

Unraveling Consumers’ Top 6 Hair & Scalp Concerns

Across every concern area, ingredients and claims are increasingly centered on skin care-inspired innovations.

The intersection of hair health, skinification, sustainability and inclusion are driving significant hair category growth.

7 Keys to the Hair Wellness Boom

From scalp care to exposomal defense to personalized care for textured hair, this red-hot category is set for further innovation.

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BASF Customizes Face and Hair Care Formulations

BASF has unveiled a concept for personalized hair and face care for consumers. This entails mixing and matching boosters for numerous formulation combinations.

L'Oréal Inaugurates New Global Hair Research Center

Exclusively dedicated to hair, L’Oréal’s new research center is the head of a network of six regional centers around the world that research hair care formulations and consumer needs and product interactions, aiming to help L'Oréal achieve its goal of reaching one billion new consumers globally.

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U.S. Hair Care: New Growth, New Benefits

The rise of skin care-inspired claims, more targeted products and rapid innovation are changing the hair care space.

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Skin Care Trends Drive Hair Care Growth

Latest trends, plus global market figures.

New Report Shows Dynamic Textured Hair Marketplace

The new study from TextureMedia, which focuses on the shopping behaviors and product habits of women with textured hair, found 46% of textured-haired women continue to try new hair products, even after finding their "holy grail."

Garnier Haircare Names New Spokeswoman Blanca Soto

Soto will be featured in print and TV ads for the Garnier Nutrisse Ultra Color Series.

Jupiter recently launched six hair care products designed to target dandruff and scalp health.

Jupiter Hair Products Address Dandruff, Scalp Health

Jupiter recently launched six hair care products designed to target dandruff and scalp health, while leaving hair feeling smooth, shiny and healthy, according to the brand.

The demi-permanent color is available in seven shades from reds to brown to black.

Naturally Brite Launches Plant-Based Hair Color

The hair color's formula combines both plants and henna.

Aura allows users to add their name to the products or give the products a creative alternative name like 'Lily's Summer Memories.'

Aura Launches Personalized Pigmented Hair Care Line

The brand offers three customizable products for individual hair needs and goals.

Scent Sleuth: Fragrance Trends in Hair Care

Fragrance plays a critical role in hair care products, particularly in shampoo, and an understanding of broad fragrance trends and effective use of scent create a distinct on-shelf advantage.

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