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Section: Ingredients > Launches & Claims

Secret of the Niche

The niche is all about providing consumers with what they want, and a new niche can be found through analysis of the market while other times it begins with a technological breakthrough.

Toxicology in the Age of Twitter

Common sense and good science are far superior to ill-informed and emotional attacks, and taking the narrative to exposure rather than risk is essential to win consumer confidence.

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Make Your Green Claims Mean Something

To ensure your brand’s green claims have meaning for consumers, the claims should be authentic, clear and relevant.

The Future of Cosmetics—There's an App for That

The revolutionary changes in communication were not created by the beauty industry, but they have transformed it more than any new raw material or formulation ever will.

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Skin Imaging

The ability to produce before-and-after images with modern skin imaging tools is a tremendous marketing tool, and, in use on a cosmetic counter, certainly motivates the sales of treatment regimens.

Is Silicone the Fountain of Youth?

Advances in silicones have improved the material’s efficacy and enabled new combinations in skin care products. The properties of silicones enhance the efficacy of products in which they are used.

Chemical Reaction: The Salt of the Earth

The humble salt crystal—it’s essential to your health. Technology’s march has improved it as a component of cosmetic formulations and its efficacy in products.

Two Views of Safety

The safety of fragrance is under fire from special interests. Understanding where challenges originate and the nature of the message of these challenges will allow better-informed decisions about a fragrance brand or fragranced product.

Sun Protection Report

Beauty industry marketers have a new arsenal of technologies at their disposal in the development of sun care products and in the battle for market share.

The Hypothetical Nature of Natural

There is no shortage of debate on what is natural and what is not, and—considering the obstacles to consensus—debate is likely to remain a feature of the segment.

Dandruff in the 21st Century

A new understanding of the cause of dandruff has spurred innovation in treatment options.

Genomics—Advanced Tools to Combat Aging

The science of genomics seems daunting, but it is essentially just a refined way of looking at wrinkles, hydration, pigmentation. The goal is the same—youthful skin.

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11 On-trend Ingredients Coming to in-cos Asia: Anti-Hair Loss Peptide, Exosomes, Vegan TXA and More

Arriving in Bangkok this Nov. 5-7, 2024, in-cosmetics Asia will highlight ingredients and concepts from more than 500 exhibitors. In this sneak preview, we highlight 11 on-trend innovations.

Paraben and Formaldehyde Removal, in-cosmetics 2014 Launches, and More Beauty Ingredient News and Launches for Late March 2014

Get the latest news from TRI-K Industries, BASF, Merck, Impact Colors and more, as well as in-cosmetics 2014 launches from Croda, Dow, CareSil, Corbion Purac and Momentive.

Biomimetics: Beauty Ingredients That Mimic Bio Functions

Tell a story for your brand’s beauty products that is rooted in both nature and science when you use biomimetic ingredients.

The Necessity of Testing in New Product Development

With the need for claim substantiation at an all-time high, knowing the necessity—and costs—of beauty product testing from early on in the process can help brands plan and develop products accordingly. In addition, being well informed about testing facilitates a brand owners to make the right label claims, through the appropriate tests, for the brand or product market positioning.

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Read the Label: Grow Gorgeous—Volume Bodyfying Shampoo

"After looking at the product’s INCI listing, I was surprised by the high amount of active ingredients and amino acids being used." Read on as Rachael Polowyj reviews the ingredients on this product label.

FiFi Awards: Breakthroughs in Fragrance Creation

Partnership between Perfumer & Flavorist magazine and The Fragrance Foundation results in a specialized category—Technological Breakthrough in Fragrance Creation award. Givaudan, Mane and Robertet nominated.

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