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Type: Article

Section: Brands & Products > Hair Care

Roux Profile: Innovation Leads to Longevity

Roux is celebrating 75 years of innovation in the hair color market.

Brands providing care for underserved shoppers will be increasingly tasked with delivering proven claims; at the same time, industry research and ingredient development will need to take into account the needs of every skin and hair type, as well as life stage.

7 Beauty Predictions for 2025

From clinical inclusivity to sustainable packaging scrutiny to novel biotech, the year to come will be pivotal for the industry's trajectory.

Woman seated on rock in ocean under the sun.

Skin & Hair Care’s Protein-Based Revolution

Emerging technologies are driving a biology-first wave of innovation; here’s what that means for beauty innovation.

Three of the top 10 most cited confidence boosters are hair related, including good hair days and new hairstyles, as well as successful covering of gray hairs.

Hair Care 2025: Scalp Health & Category Blur

Pro and pro-inspired hair care is increasingly going mainstream. Salon-grade brands now make up about 10% of Target's hair assortment, while Sephora offers more than 1,000 products from professional and salon brands.

Exosomal Beauty is Here: Small, but Mighty

Beauty ingredient suppliers and brands are tapping tiny, powerful particles to rejuvenate the hair and skin.

Hair Care Ingredient Innovation

A quick roundup of hair care ingredients launched during the past year.

“We’ve observed a shift in consumer behavior, where hair care practices are increasingly mimicking skin care routines,” says Pascal Yvon, PharmD, MBA, general manager Americas, Sharon Personal Care, USA. “The consumers recognize that hair, like skin, shows signs of natural aging. This phenomenon is exacerbated by various environmental and chemical stressors including color treatment, bleaching, heat styling, ultraviolet (UV) radiation and pollution. These factors collectively contribute to the degradation of hair fibers, resulting in increased dryness, brittleness, and susceptibility to breakage and split ends.”

Top Hair Health Trends: Insider Insights

We recently surveyed experts in hair care to surface the latest trends, which include marine ingredients, defense against external stressors and more.

Trends in Alphabet Creams

As the BB cream trend grows into CC, DD, EE and options all down the alphabet, consumers continue to be drawn to these multifunctional products—but is there a bursting bubble in the category’s future?

Even a casual scan of the hair care category’s growth dynamics reveals a consumer desire for products that offer benefits that wouldn’t be out of place on a list of skin care claims.

Hair Care’s Skinification Accelerates

The category’s prestige boom is being driven by formulations and ingredient technologies inspired by skin care.

Consumers are no longer dreading the aging process.

8 Well-aging Skin & Hair Trends

Consumers have taken a more productive approach to well-aging in their daily skin and hair routines while continuing to embrace the beauty of aging.

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Increasing Elasticity in Hair and Skin

A look at ingredients that help achieve this—the polymer effect.

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Skin Care Trends Drive Hair Care Growth

Latest trends, plus global market figures.

Fifty-eight percent of Gen Z respondents who now buy anti-aging products say they first started to have anti-aging concerns at about age 23.

Skin & Hair Anti-aging Goes Cross-generational

From Gen Z to boomers, consumers are embracing anti-aging—but many needs remain unmet.

Brands are looking to the skin care market to influence hair care formulas, marketing and packaging.

Is Skin Care the New Hair Care?

How self-care is driving disruptive hair care brands with on-trend claims.

Biologique Recherche Masque Dermo-Apaisant

Biologique Recherche Uses Skin Knowledge For Scalp Care

New introductions in the brand's scalp care include Masque Dermo-Apaisant, Shampooing Nutri-K, Crème De Soin and Keractive.

JAEuro

The Different Faces of Natural Skin Care

Despite variable economic conditions and variations in consumer behavior, the natural beauty market—and particularly skin care—continues to see strong growth.

A Look at Skin Care and Hair Care in China

In the ever-growing Asian beauty marketplace, the opportunities in China continue to outpace nearly all others.

Prestige facial skin care is in a slump; medspa inspiration, microbiome balance and other strategies offer hope for the category.

7 Ways to Get Prestige Facial Skin Care Back on Track

From the microbiome to medspa inspiration, brands have more innovation opportunities today than ever before.

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