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Section: Brands & Products > Hair Care

Safety, sustainability and efficacy are driving consumers’ ingredient demands

Ingredient Trends 2020-2021, Part 1

From immunity boosters to blue light claims and conscious makeup, trends are driving material innovation.

Dyson has tapped sunflower oil due to its high omega-6 and omega-9 content, which deeply moisturizes, smooths the hair cuticle and reduces frizz.

Dyson's Latest Innovation? A Fusion of Farming and Hair Care Innovation

At the heart of the Dyson Omega collection is the Dyson Oli7 blend, a combination of seven omega-rich, plant-based oils.

In an era of ingredient-savvy 'skintellectuals' and a collective demand for tangible results, the beauty industry is experiencing a seismic shift toward clinically-backed products.

The Clinical Revolution: Why Efficacy, Trust and Transparency Are Driving Beauty's Future: Insider Insights

In an era of ingredient-savvy "skintellectuals" and a collective demand for tangible results, the beauty industry is experiencing a seismic shift toward clinically-backed products.

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Staying Active at in-cosmetics Global 2017

With a countless number of new launches and features on the in-cosmetics Global show floor, Cosmetics & Toiletries and Global Cosmetic Industry have selected a few notable themes to highlight. Here we present the latest active ingredient launches.

The device and color cartridges are being merchandised in a unique shelf structure co-developed with L'Oréal Paris and Target.

L'Oréal Paris' Colorsonic Device Drops Exclusively at Target, Delivering Tech-enabled At-home Color

The Colorsonic device retails for $124.99, while its color cartridges (available in 20 shades) retail for $29.99.

Decoration, Anti-aging Packs, and More Beauty Packaging News and Launches for Late February 2014

Fusion Packaging collaborates with Avon and Pochet du Courval works with Viktor and Rolf on new pack innovations, with additional new launches from Qosmedix, New High Glass, Cosmogen and more.

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Formulating Brands for Niche Lifestyles

It is about seeing a bigger picture, one that leads to a product that highlights a face well or creates glossy-washed tresses of hair without compromising the user’s core beliefs.

AirLight Pro uses a combination of infrared-light technology and wind to dry the hair rapidly in a way that renders it visually smoother and hydrated, per the company. The process uses 'up to 31% less energy consumption,' according to L'Oréal Groupe.

L’Oréal Professionel's AirLight Pro Lands at Ulta Beauty, 10 Months Following CES Launch & Gjosa Acquisition

"With Gjosa officially joining L’Oréal, we can accelerate research and innovation and go-to-market with more innovative and sustainable beauty tech solutions for the professional and consumer markets."

Kline Reports Consumers Driving Active Ingredient Development

According to Kline, as a consequence of consumers having greater awareness of the efficacy of certain actives, the beauty market has responded by using actives and their proven market cachet in products as diverse as skin care, makeup, hair care, male grooming products, slimming formulations, sun protection and more.

Where is beauty going next? Our experts in longevity, Gen Z and Alpha, dermocosmetics, and more have some ideas. Join us to set the innovation agenda fro 2025 and beyond.

The 2025-2026 Innovation Agenda: Beauty Accelerate Topic and Speaker Program Revealed

Featuring a diverse lineup of experts, including senior scientists, brand founders, and marketing pioneers from companies like L'Oréal, Estée Lauder, Supergoop! and Nutrafol, the event promises actionable strategies and fresh perspectives.

Peptides are powering everything from lip-shaping color cosmetics to aesthetic neurotoxin treatment alternatives. Suppliers are also working to enhance performance and penetration of these key materials.

Peptide Beauty is Leveling Up in 2025

Peptides are everywhere; why is that?

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Solar Beauty, Airless Tech and More Beauty Packaging News for Late June 2013

Browse new beauty packaging launches from Cosmogen, Dieter Bakic, Qosmedix, Aptar and more.

“We’ve observed a shift in consumer behavior, where hair care practices are increasingly mimicking skin care routines,” says Pascal Yvon, PharmD, MBA, general manager Americas, Sharon Personal Care, USA. “The consumers recognize that hair, like skin, shows signs of natural aging. This phenomenon is exacerbated by various environmental and chemical stressors including color treatment, bleaching, heat styling, ultraviolet (UV) radiation and pollution. These factors collectively contribute to the degradation of hair fibers, resulting in increased dryness, brittleness, and susceptibility to breakage and split ends.”

Top Hair Health Trends: Insider Insights

We recently surveyed experts in hair care to surface the latest trends, which include marine ingredients, defense against external stressors and more.

Marketdefense releases a report that explores U.S. consumers shopping behavior specifically when looking for beauty and personal care products on Amazon.

Breaking Down Amazon Prime’s Big Deal Days 2024 Beauty Sales Trends

A recent analysis report was released from MarketDefense, exploring consumer shopping behavior within the beauty sector from Amazon Prime Big Deal Days, which took place October 8-9.

Get a Glimpse: A Beauty Trend Preview from in-cosmetics

The Marketing Trends seminars at the 2013 in-cosmetics event in Paris are set to guide beauty brands through the use of water in products; marketing to emerging demographics, countries and regions; developing products for the long-term; and much, much more.

At this year’s Beauty Accelerate, we’re diving into the future of hair care with an exciting session led by Kelly George, Ph.D., who currently serves as the senior director of innovation at Nutrafol. Titled 'Energizing Innovation in Hair Growth and Scalp Health,' this talk promises to unpack the latest strategies, technologies, and ingredients shaping the industry.

Inside Hair Wellness Innovation: Nutrafol’s Kelly George Shares Cutting-Edge Strategies at Beauty Accelerate

We all know tried-and-true solutions like minoxidil are held in high esteem, but this session will go beyond the status quo to consider whole-body approaches to hair and scalp health.

4 Beauty Trends for 2023

From scalp care to a clarifying moment for clean beauty, the industry is set for an innovation-rich 2023.

CEW(UK) Demo Night Showcases Beauty Industry Trends

Attendees were able to sample nominated awards, as well as experience relaxation and other types of beauty treatments.

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