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Section: Packaging > Sustainability

'Innovation in design for recyclability is a major focus, prompting us to develop packaging solutions that prioritize sustainability,' says Stephanie Rowntree, international product manager, HCP Packaging.

The Competition for Sustainability in the Beauty Industry: Insider Insights

As sustainability becomes the driving force of the beauty industry, brands making environmental responsibility a part of their core philosophy stand a better chance of earning consumer loyalty and trust.

In 2025, eco-friendly packaging isn’t just a nice-to-have; it’s an essential component of success for beauty brands.

Eco-Friendly Packaging: Balancing Functionality and Sustainability

Sustainable packaging is becoming a vital focus for companies striving to reduce their environmental impact. These advancements show how packaging can prioritize both functionality and sustainability without compromising quality or aesthetics.

Jojoba Desert fields aerial shot

Jojoba Desert Addresses Supply Chain Challenges with Sustainability-focused Solutions

“These solutions are designed not just to help our customers control costs, but also to contribute meaningfully to sustainability efforts that benefit our planet.”

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Driving Beauty Innovation: Accupac’s 2024 Sustainability Report Highlights

Discover how Accupac is shaping a cleaner, greener future for beauty and personal care. Our 2024 Sustainability Report highlights key milestones, including a Platinum EcoVadis score and bold 2030 goals for sustainable innovation.

Nearly 80% of consumers say sustainability is a key purchasing decision factor.

Packaging Trend Tracker: Consumer Sustainability Buy-in

From monomaterial glass to a boom in North American regional offerings, packaging firms are boosting sustianability and speed.

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Scentys' Innovation in Home Fragrance Targets Sustainability

Scentys has been innovating and pushing the boundaries of the fragrance diffusion market since 2004. Starting with the fragrance capsule technology it patented, the French firm propose new and innovative solutions made with new materials.

Stoelzle Glass Group’s Elixir lightweight 30 ml dropper bottle is ideal for serums and foundations.

New Cosmetic Packaging: Sustainability Meets Functionality

From airless tubes to pumps designed to support sustainable fine fragrance, suppliers are ramping up innovation.

The Dream Glass Atmospheric from FusionPKG, an Aptar Beauty company, features a capsule-/pill-shaped curvature ideal for prestige beauty applications, per the company.

Packaging Trend Tracker: Enhanced Experiences & Sustainability

From recyclable airless to monomaterial designs to ergonomic refillable concepts, new launches are delivering improved packaging experiences.

'We are thrilled to introduce our fully paper airless dispenser Rebo Paper to the market,' said Guangyu He, CEO at Tianshi. 'At Tianshi, we believe that innovation and sustainability go hand in hand. With this dispenser, we aim to provide brands with a solution that not only meets their packaging needs but also contributes to a greener future.'

Tianshi's Refillable Rebo Paper Airless Boosts Sustainability & Product Protection

The manufacturer offers deco options such as hot foil stamping, high-definition printing, embossing and more, allowing for both bold designs and intricate detailing, per the company.

'As recycling requirements can be confusing, our focus is very much on educating beauty consumers on how easy it is to give their empties a second life with Sephora following three easy steps: clean it out, drop it off at a Sephora store, and then you’re done!' says Desta Raines, Sephora's sustainability lead.

Packaging Trend Tracker: the Next Wave of Sustainability

From Sephora to rePurpose Global and Bluebird Climate, sustainable packaging initiatives are moving forward.

In the coming months, rePurpose Global will integrate Bluebird Climate into its existing technology stack, with a unified platform launching by the end of 2024.

rePurpose Global Acquires Bluebird Climate to Build a 1-stop Sustainability Platform for Beauty, Personal Care, Wellness Brands & More

Given the rise of sustainability requirements facing brands, rePurpose Global believes an all-in-one platform will prove a key solution for managing demands from retailers, regulators and consumers.

Antipodes' new Lime Caviar Collagen-Rich Firming Cream includes finger lime caviar, which is rich in AHAs and stimulates cell turnover.

Antipodes Pushes Sustainability Envelope with Lime Caviar Collagen-Rich Firming Cream

The launch boasts a fully traceable supply chain, upcycled ingredients, 100% natural origin materials, and certified organic and vegan formulation.

More than 75% of U.S. consumers “placed some level of importance on sustainably packaged cosmetic products in 2023,” according to Statista.

Cosmetic Packaging Trend Tracker: Sustainability x Functionality

A new generation of sustainable packaging solutions solves brand and consumer problems, while minimizing ecological impacts.

“In our CSR strategy, the reduction of the CO2 impact of our products is one of our main commitments, and we want to address it with innovations that make a real difference”, said David Bayard, R&D packaging director at L’Occitane. “Weight reduction and recyclability were therefore at the heart of this project and led us to simplify the tube as much as possible without compromising on esthetics and functionality. On the contrary, the OctoTop improves the tube’s functionality for our customers.”

Albéa Helps L’Occitane & Pierre Fabre Laboratories Boost Packaging Sustainability

The transition reportedly enables recyclability of the packaging while reducing the overall number of materials from five to two, the overall components from three to two, and the weight of the tube by 23%, compared to the ABL version.

The collapsible design is said to cut transport, storage volumes and costs of empty packaging.

Rissmann's New Collapsible Boxes Offer Luxury & Sustainability

The boxes can reportedly be set up easily and can feature various fastener designs, including paper ribbons.

Beauty has experienced a 64% increase in searches for refillable options, impacting sectors such as color cosmetics, deodorants and skin care.

What Beauty Consumers Want from Sustainability: Packaging Trend Tracker

Plus: the latest manufacturer moves in the packaging supply chain.

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Baralan Redefines Beauty Packaging: Innovation, Sustainability and Inclusive Design at the Core of a Future-Oriented Vision

Baralan unveils its latest sustainable innovations in beauty packaging, merging technical excellence, refined aesthetics and innovation. A visionary leader reshaping the industry's future with glass at its core.

Alder Packaging partners with Simex to deliver sustainable, resilient packaging solutions for beauty brands, combining innovation and regional manufacturing expertise.

Alder Packaging Taps Colombian Manufacturer, Simex, to Lead Next Era of Sustainability and Supply Chain Strategies

Alder Packaging teams up with Simex to revolutionize beauty and personal care packaging with sustainable, tariff-smart solutions. Reduce emissions, shorten lead times, and stay agile in a shifting global supply chain.

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