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Section: Ingredients > Hair Care

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12 Top Trends and Buzzwords in Beauty at In-Cosmetics 2025

Here's a quick rundown of the top trends in beauty ingredients and concepts we saw at In-Cosmetics Global 2025; and this is just a sampling.

Consumers are testing the limits of beauty innovation like never before, demanding elevated value, efficacy, sustainability and experiences, from product to branding and packaging to marketing and social engagement.

Global Cosmetic Industry Reveals 2025 Beauty Themes

From skin and hair health to emerging technologies and manufacturing trends to the latest packaging and ingredient innovations, 2025's information agenda will equip brands to compete in a dynamic, competitive marketplace.

From Gen Alpha to longevity and (p)rejuvenation to elevated efficacy and obsession-worthy packaging, Beauty Accelerate 2025 will deliver insights from beauty's leading R&D, marketing and innovation voices.

Beauty Accelerate 2025: Future-proofing Beauty [Join the Waitlist!]

Returning to the East Coast, 2025's edition will highlight the technologies, trends and strategies propelling the most innovative brands.

Where is beauty going next? Our experts in longevity, Gen Z and Alpha, dermocosmetics, and more have some ideas. Join us to set the innovation agenda fro 2025 and beyond.

The 2025-2026 Innovation Agenda: Beauty Accelerate Topic and Speaker Program Revealed

Featuring a diverse lineup of experts, including senior scientists, brand founders, and marketing pioneers from companies like L'Oréal, Estée Lauder, Supergoop! and Nutrafol, the event promises actionable strategies and fresh perspectives.

Three of the top 10 most cited confidence boosters are hair related, including good hair days and new hairstyles, as well as successful covering of gray hairs.

Hair Care 2025: Scalp Health & Category Blur

Pro and pro-inspired hair care is increasingly going mainstream. Salon-grade brands now make up about 10% of Target's hair assortment, while Sephora offers more than 1,000 products from professional and salon brands.

Christine Lafforgue, Ph.D., IFSCC Congress President 2025

How IFSCC 2025 Will Make Waves in Cannes — and in Beauty: Interview with Christine Lafforgue, Ph.D., Congress President

The 35th IFSCC Congress, to be held Sept. 15-18, 2025 in Cannes, France, will keep beauty innovators at the forefront of scientific progress in longevity, neuroscience, emotions and more. Here, Christine Lafforgue, Ph.D., congress president, explains.

North America leads in revenue due to its demand for high-end and natural beauty products, with East Asia predicted to exhibit the fastest growth (6.9% CAGR), driven by China and South Korea's remarkable market performance.

Partnering for Growth: Key Insights into Beauty Manufacturing in 2025

According to a report from FactMR, the global cosmetic manufacturing market is expected to reach $878.88 billion by 2034, driven by demand for innovation, personalization and sustainability.

Kojic acid has become increasingly popular, as seen in Peace Out Skincare's Dark Spots Serum, featuring kojic acid alongside 3% tranexamic acid and alpha-arbutin.

2025 Beauty Ingredient Trend Preview: What’s Next?

From silk-derived biotech to microbiome sexual wellness and beyond, new ingredients point to future innovation opportunities.

Beautiful Asian Woman Applying Face Cream Bathroom Sink Setting

Seiwa Kasei Debuts Glutathione Booster, Wins BSB Innovation Award for Lanolin, Dimethicone Replacement

iVC 3LGA is a "revolutionary" ingredient that enhances glutathione production within the skin for an antioxidant boost. In addition, Vistanol GDHR-Pure secured 2nd place in the BSB Innovation Awards as a natural lanolin and dimethicone alternative.

Lineup Of Gold Trophies Adobe Stock 367714926

PCHi Unveils 2025 Fountain Award Finalists

Some 258+ submissions were narrowed down to 58 finalists, spanning a wide range of categories and reflecting modern consumer demands and the depth of beauty industry innovation. Here they are...

Peptides are powering everything from lip-shaping color cosmetics to aesthetic neurotoxin treatment alternatives. Suppliers are also working to enhance performance and penetration of these key materials.

Peptide Beauty is Leveling Up in 2025

Peptides are everywhere; why is that?

“This year’s award entries highlighted an incredible commitment to advancing cosmetic science...Congratulations to all the winners—your efforts are shaping the future of our industry.'

Drumroll, Please ... In-cosmetics Global 2025 Award Winners Revealed

“This year’s award entries highlighted an incredible commitment to advancing cosmetic science."

Brands providing care for underserved shoppers will be increasingly tasked with delivering proven claims; at the same time, industry research and ingredient development will need to take into account the needs of every skin and hair type, as well as life stage.

7 Beauty Predictions for 2025

From clinical inclusivity to sustainable packaging scrutiny to novel biotech, the year to come will be pivotal for the industry's trajectory.

Beauty's thought leaders will be taking the Beauty Accelerate Los Angeles stage March 6-7, 2023, including marketing, R&D, data and retail experts from Goop, K18, Dermalogica/Unilever, Credo, Summer Fridays, Selfmade, Circana, AbbVie, Spate and more.

📢Goop, K18, Dermalogica, Credo, Summer Fridays, Selfmade, AbbVie & More Coming to Beauty Accelerate 2024

Hot topics include regenerative skin care, digitized product development, hair health breakthroughs, natural actives, beauty retail 2024-2025, inclusive innovation and much, much more. LIVE and in-person only!

SymRelief Green is a 100% natural-origin solution combining bisabolol and organic ginger extract to impart synergistic skin-soothing effects.

Symrise Advances Clean Product Protection, Oral Care, Skin Glow and Sensitive Skin Care

Symrise recently highlighted its Mindera line for clean product protection, Optacool Fuji for oral care freshness, the award-winning Supervisome EPH for skin strength and glow, and SymRelief Green to soothe sensitive skin.

Woman Drying Hair Plant In Background Natural Hair Care Concept Adobe Stock 490759103

Syensqo's Naternal Care XTRA Leads the Responsible Beauty Charge at in-cosmetics Global 2025

Naternal Care XTRA is described as a "breakthrough" fenugreek-based conditioning polymer delivering unparalleled efficacy and sustainability in the realm of hair care.

This is an opportunity to learn from industry leaders and explore actionable tactics for staying ahead in the beauty industry.

What Will You Learn at Beauty Accelerate? Top Actionable Insights & Team Takeaways

Experts will share strategies on navigating TikTok-driven trends, creating category-defining brands, and leveraging data to meet evolving consumer demands.

Grabity Hair Lifting Anti-hair loss shampoos.jpg

South Korea's Polyphenol Factory Unveils Grabity Anti-Hair Loss Brand at CES 2025

Polyphenol Factory, a South Korean startup led by Hae-Shin Lee, Ph.D., launched its Grabity anti-hair loss line at CES 2025 in Las Vegas. Based on a polyphenol-based complex, the line fortifies hair by forming a protective layer on damaged cuticles.

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