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Section: Ingredients > Hair Care

TRI-K launched DensiFoll, an advanced active targeting hair density and longevity.

TRI-K Debuts Hair Density, Skin Hydration and Brightening Actives During In-cosmetics Global

The new solutions are designed to address critical market demands in hair density, skin hydration and skin brightening.

Prestige facial skin care is in a slump; medspa inspiration, microbiome balance and other strategies offer hope for the category.

7 Ways to Get Prestige Facial Skin Care Back on Track

From the microbiome to medspa inspiration, brands have more innovation opportunities today than ever before.

Today, consumers are integrating more complexity into their routines, driven by both established preferences and emerging trends, expanding the frontier of traditionally consumed products.

How to Capitalize on Hair Care’s Premiumization: 2025 Strategies

The recent expansion of e-commerce has brought professional-grade and performance-oriented products within easy reach of consumers, spurring a wave of premiumization.

Jojoba Desert's JD Organic Jojoba Oil; the company has been certified Fair for Life.

Jojoba Desert Earns 2025 Fair for Life Certification for Ethical and Sustainable Practices

Key areas covered by the certification include employee safety, community contributions, wildlife protection and environmental sustainability.

Hairstylist cutting a client's hair.

10 Top Trending Haircut Searches in 2024 From Google

See the top 10 trending haircut searches in 2024 from Google as part of the company's Year in Search.

Fragrance sales continued to grow robustly in 2024, driven by both value and a desire for high quality.

2024 Beauty Sales Point to a Prestige-Masstige Growth Cycle Through 2027

Overall prestige beauty sales are expected to increase 5% year-over-year in 2025, with growth slowing to 4% for 2026 and 3% in 2027.

Among the trends emerging in 2024, increasing numbers of firms are leveraging plants as bio-factories for new beauty ingredients.

Top 2024 Beauty Ingredient Trends

This is just a fragment of the trends we witnessed at the shows this year.

BASF’s Euperlan NL Pearl, created for hair care needs, features naturally derived ingredients such as hydrogenated vegetable oil, cocamidopropyl betaine and glycerol oleate.

3 Hair Care Ingredient Trends

Hair care products continue to reflect the evolving market.

In 2022, Lignopure commissioned the first GMP-compliant plant for lignin conversion, reportedly achieving the ability to recycle 90,000 kg of lignin annually.

Beauty Alternatives: Ingredient Trends

From upcycled technologies to improved oil-in water formulations, emerging ingredients are taking beauty to the next level.

“We’ve observed a shift in consumer behavior, where hair care practices are increasingly mimicking skin care routines,” says Pascal Yvon, PharmD, MBA, general manager Americas, Sharon Personal Care, USA. “The consumers recognize that hair, like skin, shows signs of natural aging. This phenomenon is exacerbated by various environmental and chemical stressors including color treatment, bleaching, heat styling, ultraviolet (UV) radiation and pollution. These factors collectively contribute to the degradation of hair fibers, resulting in increased dryness, brittleness, and susceptibility to breakage and split ends.”

Top Hair Health Trends: Insider Insights

We recently surveyed experts in hair care to surface the latest trends, which include marine ingredients, defense against external stressors and more.

Empowering Brands to Innovate and Scale Faster: 27 Innovation Partners to Know

Whether you're looking for low-MOQ production, eco-friendly solutions, or next-generation technologies, this event is your chance to connect with top partners who can streamline your processes and elevate your brand.

In an era of ingredient-savvy 'skintellectuals' and a collective demand for tangible results, the beauty industry is experiencing a seismic shift toward clinically-backed products.

The Clinical Revolution: Why Efficacy, Trust and Transparency Are Driving Beauty's Future: Insider Insights

In an era of ingredient-savvy "skintellectuals" and a collective demand for tangible results, the beauty industry is experiencing a seismic shift toward clinically-backed products.

A little treat? Keep track of food and flavor trends to fuel marketing and product innovation.

Beauty & the Joy Economy

From little treats to gourmand notes, every beauty category can feed into consumers' hunger for fun, happiness and less stress.

Vytrus’ plant biotechnology-derived Baolift skin care technology reportedly simulates the facial rejuvenating impacts of a fitness workout.

New Beauty Ingredient Trends: from Functional Water to Fit Skin

From Amazonian biotech to ultra-fine bubble technology, emerging cosmetic ingredients are pushing the boundaries of functions and claims.

Key Visual Full Range B

[update - with interview] IFF Gamifies Beauty with Xelestia Skin/Hair Care Collection and Interactive Game

According to IFF, the formula concepts and mobile game highlight how personal care brands can leverage the rising trend of phygital escapism and immersive experiences. IFF's Johan Jansen-Storbacka weighs in on these consumer trends.

Marketdefense releases a report that explores U.S. consumers shopping behavior specifically when looking for beauty and personal care products on Amazon.

Breaking Down Amazon Prime’s Big Deal Days 2024 Beauty Sales Trends

A recent analysis report was released from MarketDefense, exploring consumer shopping behavior within the beauty sector from Amazon Prime Big Deal Days, which took place October 8-9.

Because consumers with curly/coily/Afro-textured hair tend to seek out products specific to their hair type, the past few years have seen the debut of new brands exclusively for curly hair.

Curls Take Center Stage: Top Innovation Trends in Natural Hair Textures

Curly hair prevalence is on the rise among younger consumers, driving new innovation in hair care product launches, per recent Euromonitor International data.

people reviewing entries in the innovation zone glass cubes on pedestals with entries inside each

Exclusive Look: 5 Emerging Functionals You'll See at In-cosmetics Asia 2024

In-cosmetics Asia 2024 marks a new milestone: 100 ingredients will be featured in this year's Innovation Zone. As the media sponsor, Cosmetics & Toiletries was given an exclusive preview; here are 5 innovations you'll find there.

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