On July 22, 2025, Interparfums announced that it has signed an exclusive fragrance license agreement with Parisian maison Longchamp through 2036.
Interparfums SA, a subsidiary of Interparfums, will be responsible for the creation, development, production and distribution of fragrance lines in Longchamp-brand points of sales and select distribution channels. The brand’s first launch is expected in 2027.
Longchamp was founded in Paris in 1948 and specialises in travel accessories, handbags, ready to wear, eyewear and shoes. The brand has been managed by the Cassegrain family for four generations, and the brand has more than 400 stores in 80 countries.
“I welcome this partnership with Longchamp, a symbol of French excellence,” said Philippe Benacin, chairman and chief executive officer of Interparfums SA. “The maison’s name recognition, the imaginative codes that define its leather goods and more recently its fashion creations are valuable assets for the successful development of fragrance lines. We are very optimistic about the future of this exciting adventure.”
Jean Cassegrain, chairman and chief executive officer of Longchamp, added, “I look forward to working with Philippe Benacin and his teams to write this new chapter in the history of our maison. We will cooperate in a spirit of enthusiasm to forge a new expression of our brand values: authenticity, energy and creative curiosity.”
